B2B Digital Marketer (Contract) - Korea

Speak
Seoul
Workplace: HybridContractFunction: Marketing & GrowthExperience: 3-5 yearsSkills: ["Communication","Project coordination","Team collaboration"]

Contract B2B Digital Marketer to drive pipeline growth for Speak in Korea and APAC regions. Own end-to-end digital campaigns (LinkedIn, Google/Naver SEM), MQL-to-SQL handoffs, A/B testing, and cross-functional collaboration with designers, content writers, and translators. Manage assets, tracking, dashboards, and budget ops while optimizing for lead quality and conversion across multiple markets.

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Speak
Speak
4 months ago

B2B Digital Marketer (Contract) - Korea

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Last checked: 8 hours agoStatus: Live

Job Summary

Contract B2B Digital Marketer to drive pipeline growth for Speak in Korea and APAC regions. Own end-to-end digital campaigns (LinkedIn, Google/Naver SEM), MQL-to-SQL handoffs, A/B testing, and cross-functional collaboration with designers, content writers, and translators. Manage assets, tracking, dashboards, and budget ops while optimizing for lead quality and conversion across multiple markets.
Location: Seoul
Workplace: Hybrid
Employment Type: Contract · 6 months
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Lead generation and campaign execution across LinkedIn, Google/Naver SEM, display, and other digital channels targeting MQL and SQL audiences.
  • •Manage end-to-end campaign operations including asset trafficking, tracking setup, and pre-launch QA.
  • •Execute A/B tests across targeting parameters, ad copy, creative assets, landing pages, and channels to improve lead quality and conversion rates.
  • •Coordinate with translators to adapt and localize campaigns for APAC and other target markets.
  • •Content and asset collaboration with designers and writers to develop lead generation assets (whitepapers, gated content, webinars, landing pages, creatives) and provide performance feedback.
  • •Review landing pages and user flows for accuracy, branding, and conversion readiness; support A/B testing on pages/assets.
  • •Build, maintain, and update campaign dashboards and KPI reports; analyze funnel metrics and surface actionable insights.
  • •Support budget tracking, PO processing, vendor invoicing, and cost reconciliation; maintain financial documentation.

Pay and Benefits

Perks:Remote Work

Key Requirements

  • •3–5 years of hands-on experience in B2B digital marketing, with a focus on lead generation and performance marketing.
  • •Korean and English language proficiency.
  • •Proven experience running paid campaigns on LinkedIn Campaign Manager, Naver, and Google Ads (SEM).
  • •Strong understanding of the B2B funnel and MQL/SQL definitions and handoff processes.
  • •Experience with A/B testing methodologies across targeting, content, and creative.
Experience:3-5 yearsB2BDigital marketingLead generationPerformance marketingAPAC
Skills:CommunicationProject coordinationTeam collaboration
Languages:KoreanEnglish
Tech Stack:LinkedInGoogle AdsNaverSEMUTMsPixelsGoogle AnalyticsSalesforceHubSpotLookerA/B testingLanding pages

Company Brief

Speak
Provides conversational English practice through live tutors and AI-enhanced lessons, offering personalized language coaching via mobile and web to help professionals and learners improve speaking skills and workplace communication.
Industry: EdTech
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