Senior Solutions Consultant, Personalization

Mastercard
São Paulo, Bogotá
Workplace: OnsiteFull timeFunction: Marketing & GrowthSkills: ["Communication","Presentation skills","Strategic thinking","Cross-functional collaboration","Stakeholder management"]

Design and deliver data-driven personalization programs for Tier 0–1 customers, translating insights into innovative concepts and multi-quarter campaign roadmaps. Own campaign performance across a portfolio, define KPIs, sequencing models, and value scorecards, and connect results to strategic business outcomes. Partner with Customer Success and Sales on renewals and upsell opportunities, act as a go-to domain expert, and mentor consultants and associates on personalization planning and customer communication.

Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa
Mastercard
Mastercard
1 month ago

Senior Solutions Consultant, Personalization

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Status: Live

Job Summary

Design and deliver data-driven personalization programs for Tier 0–1 customers, translating insights into innovative concepts and multi-quarter campaign roadmaps. Own campaign performance across a portfolio, define KPIs, sequencing models, and value scorecards, and connect results to strategic business outcomes. Partner with Customer Success and Sales on renewals and upsell opportunities, act as a go-to domain expert, and mentor consultants and associates on personalization planning and customer communication.
Location: São Paulo, Bogotá
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Design and oversee complex personalization roadmaps spanning multiple channels, targeting strategies, and KPIs.
  • •Maintain campaign portfolio health across accounts by proactively managing risk, pacing, and value creation.
  • •Build and evolve value frameworks and scorecards, including ROI measurement and quarterly roadmap planning.
  • •Partner with Customer Success and Sales to shape renewal conversations and identify upsell opportunities using roadmap data and performance benchmarks.
  • •Coach and enable consultants and associates through mentorship, training materials, and reusable playbooks.

Key Requirements

  • •Experience in consulting, strategy, digital marketing, or customer success (ideally in a SaaS or agency environment).
  • •Proven delivery of complex, measurable marketing programs using data insights and analytics.
  • •Strong understanding of personalization, A/B testing, segmentation, and performance marketing concepts.
  • •Ability to lead complex customer initiatives end to end and communicate executive-level narratives.
  • •Business fluency in Portuguese, English, and Spanish.
Experience:SaaSAgency
Skills:CommunicationPresentation skillsStrategic thinkingCross-functional collaborationStakeholder management
Languages:PortugueseEnglishSpanish
Tech Stack:Google AnalyticsAdobe Analytics

Company Brief

Mastercard
Mastercard is a global payments and technology company that processes transactions, provides fraud prevention and data services, and builds payment infrastructure for consumers, businesses, merchants and governments across 200+ countries.
Industry: Payments
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Purchase, New York, United States
Founded: 1966
Glassdoor
Glassdoor: 4.1
WebsiteLinkedInGlassdoor