Almedia

3 weeks ago

Customer Lifecycle Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 3 hours agoStatus: Live

Job Summary

Own the end-to-end customer lifecycle across push, SMS, email, and in-app, turning a hand-built CRM into a data-driven personalization engine. You’ll map and simplify Braze canvases, re-architect where logic lives by moving trigger and segmentation decisions into the data layer, and build monitoring to prevent silent flow failures. Partner with Product and Data to run experiments and deliver measurable LTV uplift, completing the Braze migration and closing notification gaps.

Location: Berlin

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Key Responsibilities

•Own the full lifecycle across push, SMS, email, and in-app, mapping and simplifying ~15 Braze canvases for activation, active, dormant, and churned states.
•Re-architect where logic lives by moving trigger and segmentation decisions out of Braze into the data layer, keeping Braze for orchestration, templates, and content.
•Make data-driven calls on segmentation, timing, and channel, and build monitoring to forecast expected sends vs. actual.
•Run CRM and data as one team by scoping needed data, interpreting it, and shipping personalization experiments with Product and Data.
•Drive measurable LTV uplift by completing the Braze migration, warming up email, and closing the in-app notification gap.

Pay and Benefits

Salary: EUR 50,000 - 70,000 annually

Equity and Bonus:Equity

Perks:Commuter BenefitsLanguage LearningUrban Sports

Key Requirements

•Experience owning lifecycle or CRM at a high-volume consumer platform (e.g., Booking, Airbnb, Duolingo), with visibility across the full journey.
•A product, UX, or data-analytics mindset that understands systems and user journeys and can identify what to look for in data.
•Proven ability to map complex user flows and rationalize them into scalable, monitorable architecture.
•Comfort making data-driven decisions on segmentation, timing, and channel, and understanding how data feeds a CRM tool.
•Bonus: hands-on Braze experience, email deliverability/IP-warming know-how, or a background as a self-developer, gamer, or maker.

Experience:Consumer platformsCRMUser lifecyclePersonalizationMarketing automation

Skills:Detail-orientedSystems thinkingCommunicationData-driven decision-makingCollaboration

Tech Stack:BrazeCRMPushSMSEmailIn-appSegmentationPersonalizationTrigger logic

Company Brief

Almedia

Almedia builds rewarded user-acquisition and engagement products (e.g., Freecash, Prizeplay, zave.it) that pay users for interacting with ads and games, helping advertisers drive high-LTV acquisition and retention.

Industry: Advertising Media Groups

Company Size: Medium (51 to 250 employees)

Growth: Growth Stage Startup

Funding: Bootstrapped

Headquarters: Berlin, Germany

Founded: 2020

Glassdoor: 3.7

Website LinkedIn Glassdoor

Loading job details...

Preparing the role view and application actions.

Almedia

3 weeks ago

Customer Lifecycle Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 3 hours agoStatus: Live

Job Summary

Location: Berlin

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Key Responsibilities

•Own the full lifecycle across push, SMS, email, and in-app, mapping and simplifying ~15 Braze canvases for activation, active, dormant, and churned states.
•Re-architect where logic lives by moving trigger and segmentation decisions out of Braze into the data layer, keeping Braze for orchestration, templates, and content.
•Make data-driven calls on segmentation, timing, and channel, and build monitoring to forecast expected sends vs. actual.
•Run CRM and data as one team by scoping needed data, interpreting it, and shipping personalization experiments with Product and Data.
•Drive measurable LTV uplift by completing the Braze migration, warming up email, and closing the in-app notification gap.

Pay and Benefits

Salary: EUR 50,000 - 70,000 annually

Equity and Bonus:Equity

Perks:Commuter BenefitsLanguage LearningUrban Sports

Key Requirements

•Experience owning lifecycle or CRM at a high-volume consumer platform (e.g., Booking, Airbnb, Duolingo), with visibility across the full journey.
•A product, UX, or data-analytics mindset that understands systems and user journeys and can identify what to look for in data.
•Proven ability to map complex user flows and rationalize them into scalable, monitorable architecture.
•Comfort making data-driven decisions on segmentation, timing, and channel, and understanding how data feeds a CRM tool.
•Bonus: hands-on Braze experience, email deliverability/IP-warming know-how, or a background as a self-developer, gamer, or maker.

Experience:Consumer platformsCRMUser lifecyclePersonalizationMarketing automation

Skills:Detail-orientedSystems thinkingCommunicationData-driven decision-makingCollaboration

Tech Stack:BrazeCRMPushSMSEmailIn-appSegmentationPersonalizationTrigger logic

Company Brief

Almedia

Industry: Advertising Media Groups

Company Size: Medium (51 to 250 employees)

Growth: Growth Stage Startup

Funding: Bootstrapped

Headquarters: Berlin, Germany

Founded: 2020

Glassdoor: 3.7

Website LinkedIn Glassdoor