Country Lead, Business Marketing, UK

Reddit
London
Full timeFunction: Marketing & GrowthSkills: ["Storytelling","Collaboration","Data-backed decision-making","Commercial thinking","Strategic execution"]

Own and deliver Reddit’s UK B2B advertiser marketing strategy within the country-led go-to-market model. Build an annual integrated marketing plan, shape the local market narrative, and partner closely with UK Sales and Revenue Strategy & Operations to prioritize audiences and measure pipeline impact. Lead full-funnel demand generation across events, digital campaigns, partnerships, content, and account-based marketing, while translating UK market insights into actionable programs and stories.

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FursaFursa
Reddit
Reddit
14 hours ago

Country Lead, Business Marketing, UK

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Source: Company careers pageValidated by: Fursa AI
Last checked: 6 hours agoStatus: Live

Job Summary

Own and deliver Reddit’s UK B2B advertiser marketing strategy within the country-led go-to-market model. Build an annual integrated marketing plan, shape the local market narrative, and partner closely with UK Sales and Revenue Strategy & Operations to prioritize audiences and measure pipeline impact. Lead full-funnel demand generation across events, digital campaigns, partnerships, content, and account-based marketing, while translating UK market insights into actionable programs and stories.
Location: London
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Build and lead Reddit’s UK B2B marketing strategy, including an annual marketing plan aligned with local priorities and growth opportunities.
  • •Define UK market narrative and value proposition, translating global positioning into locally relevant programs and identifying UK-first initiatives.
  • •Develop integrated full-funnel demand generation programs across channels including events, digital campaigns, partnerships, content, and account-based marketing.
  • •Turn UK market insights into actionable strategy by translating competitor activity, category trends, and advertiser needs into messaging and programs.
  • •Manage UK marketing investment and performance, measuring pipeline contribution and marketing effectiveness and continuously improving based on performance data.

Pay and Benefits

Perks:PensionHealth InsuranceDentalBike ToParental Leave

Key Requirements

  • •7+ years of B2B marketing experience, ideally in tech or digital media, advertising, technology, or a related industry.
  • •Strong understanding of the UK advertising landscape and how brands, agencies, and media platforms operate.
  • •Experience developing and delivering integrated market or regional marketing strategies tied to commercial goals.
  • •Commercial mindset and comfort making data-backed decisions connecting marketing activity to pipeline and revenue.
  • •Fluency in English.
Experience:B2BTechDigital mediaAdvertising
Skills:StorytellingCollaborationData-backed decision-makingCommercial thinkingStrategic execution
Languages:English

Company Brief

Reddit
Operates Reddit, a large online community and discussion platform where users submit content, comment, and vote across topic-based communities (subreddits); monetizes via advertising, premium subscriptions, and awards.
Industry: Digital Media
Company Size: Enterprise (1,001+ employees)
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: San Francisco, United States
Founded: 2005
WebsiteLinkedIn