Product Marketing Project Intern (TikTok Shop - Japan) - 2026 Start (BS/MS)

TikTok
Tokyo
InternshipFunction: Marketing & GrowthSkills: ["Communication","Collaboration","Proactive","Detail-oriented","Time management"]

Support product marketing for TikTok Shop in Japan by developing localized initiatives for feature launches and campaigns. Create Japan-focused marketing content and help optimize merchant and creator marketing channels. Assist with training program preparation for Japanese merchants and creators, and analyze performance data and user feedback to iterate on go-to-market strategies. Collaborate closely with operations, product, and creator teams to drive adoption and engagement.

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FursaFursa
TikTok
TikTok
1 month ago

Product Marketing Project Intern (TikTok Shop - Japan) - 2026 Start (BS/MS)

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Last checked: 8 hours agoStatus: Live

Job Summary

Support product marketing for TikTok Shop in Japan by developing localized initiatives for feature launches and campaigns. Create Japan-focused marketing content and help optimize merchant and creator marketing channels. Assist with training program preparation for Japanese merchants and creators, and analyze performance data and user feedback to iterate on go-to-market strategies. Collaborate closely with operations, product, and creator teams to drive adoption and engagement.
Location: Tokyo
Employment Type: Internship · 6 months
Job Function: Marketing & Growth
Seniority: Intern level

Key Responsibilities

  • •Develop and execute product marketing initiatives tailored to the Japanese market, including feature launches and localized campaigns.
  • •Create Japan-focused marketing content such as product feature introductions, campaign assets, and marketing templates.
  • •Support the setup and optimization of marketing channels (e.g., merchant & creator channels) to improve content performance through planning and creative iteration.
  • •Assist in developing and organizing training programs for Japanese merchants and creators, including preparing materials and supporting training execution.
  • •Analyze performance data and user feedback to continuously iterate and optimize product marketing strategies and content effectiveness.

Key Requirements

  • •Currently enrolled as a university student.
  • •Strong interest in e-commerce, product marketing, and content-driven platforms.
  • •Excellent communication and collaboration skills with a proactive, detail-oriented mindset.
  • •Ability to manage multiple tasks and deliver results in a fast-paced environment.
  • •High fluency in Japanese and English (read and write) required.
Experience:E-commerceProduct marketingContent creation
Skills:CommunicationCollaborationProactiveDetail-orientedTime management
Languages:JapaneseEnglish
Tech Stack:PhotoshopCapCutExcel

Company Brief

TikTok
Short-form video platform that lets users create, share, and discover entertainment content through algorithmic recommendations. It also offers advertising and creator tools for brands, influencers, and businesses.
Industry: Digital Media
Company Size: Enterprise (1,001+ employees)
Growth: Scaleup
Headquarters: Singapore, Singapore
Founded: 2016
WebsiteLinkedIn