Senior Digital Marketing Manager

Crusoe
San Francisco
Workplace: OnsiteFull timeUSD 160,000 - 190,000 annuallyFunction: Marketing & GrowthExperience: 7+ yearsEducation: bachelorsSkills: ["Communication","Collaboration","Analytical thinking","Cross-functional leadership","Problem-solving"]

Own the strategy and execution of digital marketing channels to drive lead generation, brand awareness, and lifecycle marketing. Lead high-impact campaigns across paid media, email, webinars, 3rd party activations, PLG, and ABM, partnering cross-functionally to deliver measurable growth. Build performance dashboards, run A/B tests, and use insights to improve conversion rates and ROI while ensuring frictionless lead flow through system integrations.

Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa
Crusoe
Crusoe
2 months ago

Senior Digital Marketing Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 4 hours agoStatus: Live

Job Summary

Own the strategy and execution of digital marketing channels to drive lead generation, brand awareness, and lifecycle marketing. Lead high-impact campaigns across paid media, email, webinars, 3rd party activations, PLG, and ABM, partnering cross-functionally to deliver measurable growth. Build performance dashboards, run A/B tests, and use insights to improve conversion rates and ROI while ensuring frictionless lead flow through system integrations.
Location: San Francisco
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Own strategy, execution, and optimization of integrated digital marketing campaigns across paid ads, email, webinars, and other channels.
  • •Develop and scale PLG motion to drive self-serve signups and direct product revenue.
  • •Create and implement an ABM strategy to grow pipeline and increase brand engagement with key accounts.
  • •Build dashboards and metrics for ongoing performance readouts, run A/B tests, and apply insights to improve conversion rates and ROI.
  • •Partner with operations and cross-functional teams to ensure lead-flow integrations, nurture tracks, and launch alignment across revenue and brand goals.

Pay and Benefits

Salary: USD 160,000 - 190,000 annually
Equity and Bonus:Equity
Perks:Health InsuranceDentalVision401kPaid LeaveLearning Budget

Key Requirements

  • •7+ years of digital marketing experience driving demand generation and brand growth in B2B environments.
  • •Expertise in paid media including Google Ads, LinkedIn Ads, Meta Ads, and X Ads.
  • •Experience with marketing automation, including Marketo, plus CRM and analytics tools such as Salesforce, Google Analytics, and Sigma.
  • •Strong analytical skills using data to optimize performance and conversion rates.
  • •Bachelor’s degree in Marketing or Business (advanced certifications or an MBA a plus).
Experience:7+ yearsB2BDemand generationPLGABMMarketing automation
Education:Bachelor's in Marketing, Business, or a related field
Skills:CommunicationCollaborationAnalytical thinkingCross-functional leadershipProblem-solving
Tech Stack:Google AdsLinkedIn AdsMeta AdsX AdsMarketoSalesforceGoogle AnalyticsSigmaA/B testing

Company Brief

Crusoe
Builds vertically integrated, energy-first AI infrastructure and purpose-built AI data centers (Crusoe Cloud), leveraging clean/stranded energy to power large-scale GPU compute for AI training and inference.
Industry: Data Centers
Company Size: Enterprise (1,001+ employees)
Growth: Scaleup
Valuation: Decacorn (USD 10B+)
Funding: Series E+
Headquarters: Denver, United States
Founded: 2018
Glassdoor
Glassdoor: 3.7
WebsiteLinkedInGlassdoor