Associate Creative Director/Senior Copywriter - Health & Wellness

Burson
New York
Workplace: HybridFull timeUSD 75,000 - 180,000 annuallyFunction: Content & Editorial (Writing/Editing)Experience: 5-7 yearsSkills: ["Mentoring","Collaboration","Presentation","Strategic thinking","Adaptability"]

Lead creative storytelling for integrated healthcare programs, translating complex science into compelling, audience-centric narratives for both HCP and DTC audiences. Partner with Digital, Account, and your creative/art team to shape briefs and deliver earned-first “big ideas” across PR, social, video, experiential, influencer, and content. Oversee copy and production from concepts to pitch decks, manage budgets, present work persuasively, and mentor junior and mid-level creatives.

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Burson
Burson
2 days ago

Associate Creative Director/Senior Copywriter - Health & Wellness

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Last checked: 8 hours agoStatus: Live

Job Summary

Lead creative storytelling for integrated healthcare programs, translating complex science into compelling, audience-centric narratives for both HCP and DTC audiences. Partner with Digital, Account, and your creative/art team to shape briefs and deliver earned-first “big ideas” across PR, social, video, experiential, influencer, and content. Oversee copy and production from concepts to pitch decks, manage budgets, present work persuasively, and mentor junior and mid-level creatives.
Location: New York
Workplace: Hybrid
Employment Type: Full time
Job Function: Content & Editorial (Writing/Editing)
Seniority: Manager level

Key Responsibilities

  • •Serve as day-to-day creative lead across integrated healthcare programs, guiding teams to develop culturally relevant concepts that address client challenges.
  • •Partner with Digital and Account teams to shape and refine creative briefs for healthcare and pharma audiences across HCP and DTC.
  • •Collaborate with art/creative partners to develop earned-first unifying big ideas across PR, social, digital, experiential, influencer, and content.
  • •Oversee copy development and production across social storytelling, scripts, thought leadership, brand storytelling, and pitch decks, including managing budgets.
  • •Mentor and coach junior and mid-level creatives, and oversee multiple projects while ensuring deadlines and consistent delivery quality.

Pay and Benefits

Salary: USD 75,000 - 180,000 annually

Key Requirements

  • •5–7 years of creative experience, including 3–5 years in a supervisory or team leadership role.
  • •Proven ability to generate strategic, earned-first ideas that break through in culture.
  • •Strong writing skills across social content, pitch decks, scripts, PR activations, campaign platforms, and long-form storytelling.
  • •Experience concepting and delivering short- and long-form video content.
  • •Demonstrated experience with pharma/healthcare clients, including navigating MLR processes for both HCP and DTC audiences.
Experience:5-7 yearsHealthcarePharma
Skills:MentoringCollaborationPresentationStrategic thinkingAdaptability
Languages:English

Company Brief

Burson
Burson Global is a communications and public relations agency providing strategic PR, corporate communications, crisis management, media relations, and stakeholder engagement services to clients across industries to build reputation and manage public perception.
Industry: Professional Services
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