Associate Director - Brand, Sports & Entertainment - Burson

Burson
London
Workplace: HybridFull timeFunction: Executive & General ManagementSkills: ["Client service","Strategic thinking","Ideation","Stakeholder management","Leadership","Mentorship","Commercial acumen","Financial rigour","Delivery management","DE&I allyship"]

Lead client relationships for a portfolio of entertainment and sport brands, advising on communications objectives and shaping strategic narratives and multi-channel campaign plans. Own delivery and stakeholder alignment across workstreams, manage budgets and forecasting, and drive sector growth through ideation and pitch development. Inspire direct reports and specialists through coaching and SMART performance planning while staying ahead of AI tools and DE&I expectations in a hybrid team environment.

Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa
Burson
Burson
12 hours ago

Associate Director - Brand, Sports & Entertainment - Burson

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 6 hours agoStatus: Live

Job Summary

Lead client relationships for a portfolio of entertainment and sport brands, advising on communications objectives and shaping strategic narratives and multi-channel campaign plans. Own delivery and stakeholder alignment across workstreams, manage budgets and forecasting, and drive sector growth through ideation and pitch development. Inspire direct reports and specialists through coaching and SMART performance planning while staying ahead of AI tools and DE&I expectations in a hybrid team environment.
Location: London
Workplace: Hybrid
Employment Type: Full time
Job Function: Executive & General Management
Seniority: Director level

Key Responsibilities

  • •Serve as a trusted strategic advisor to clients, deepening relationships and guiding business and communications objectives.
  • •Craft strategic narrative and campaign strategies, pitching and selling innovative concepts to client partners.
  • •Lead internal/external ideation and facilitate creative brainstorming sessions to generate new ideas and campaigns.
  • •Collaborate with stakeholders to ensure client deliverables are delivered on time, within budget, and to expectations.
  • •Inspire, coach, and manage direct reports using SMART career performance plans, and support junior line managers.

Key Requirements

  • •Strong client service capability across multiple workstreams and stakeholders, translating counsel into consistent value.
  • •Deep understanding of the entertainment industry and culture, including gaming, music, film, and the streaming economy.
  • •Ability to lead teams (account teams and specialists) to outstanding creative plans using audience insights and cultural understanding.
  • •Commercial acumen and financial rigour to manage complex budgets and monitor service levels.
  • •Natural leadership with the ability to motivate teams during busy campaign periods and identify training and coaching needs.
Experience:EntertainmentSportsGamingMusicFilmMediaInfluencerStreaming
Skills:Client serviceStrategic thinkingIdeationStakeholder managementLeadershipMentorshipCommercial acumenFinancial rigourDelivery managementDE&I allyship
Languages:English
Tech Stack:AI

Company Brief

Burson
Burson Global is a communications and public relations agency providing strategic PR, corporate communications, crisis management, media relations, and stakeholder engagement services to clients across industries to build reputation and manage public perception.
Industry: Professional Services
Website