Catalogue Growth & Commercial Manager

Sony Music
Kuala Lumpur
Workplace: HybridFull timeFunction: Marketing & GrowthExperience: 4-6 yearsEducation: bachelorsSkills: ["Detail-oriented","Organized","Proactive","Commercially aware","Cross-functional collaboration"]

Drive catalogue growth and commercialisation for Sony Music Entertainment Malaysia by managing backend catalogue ingestion and optimisation across digital supply-chain workflows. Support M&A evaluation through data validation and due-diligence coordination. Improve long-tail revenue by analysing and optimising performance across Spotify, YouTube/YouTube Music, AVOD, SEO, D2C and website channels, while tracking performance and troubleshooting operational or platform issues.

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Sony Music
Sony Music
2 months ago

Catalogue Growth & Commercial Manager

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Last checked: 8 hours agoStatus: Live

Job Summary

Drive catalogue growth and commercialisation for Sony Music Entertainment Malaysia by managing backend catalogue ingestion and optimisation across digital supply-chain workflows. Support M&A evaluation through data validation and due-diligence coordination. Improve long-tail revenue by analysing and optimising performance across Spotify, YouTube/YouTube Music, AVOD, SEO, D2C and website channels, while tracking performance and troubleshooting operational or platform issues.
Location: Kuala Lumpur
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth

Key Responsibilities

  • •Work closely with Malaysia, Asia Pacific departments and external partners to support catalogue operations and commercial growth priorities.
  • •Manage backend catalogue ingestion, optimisation and digital supply chain workflows for acquired, legacy and M&A-related assets, including product registration, metadata validation, delivery, scheduling, quality control, digitisation and operational readiness across DSPs and platforms.
  • •Support M&A evaluation and due diligence by reviewing sales/performance reports, validating catalogue data, and coordinating asset submission requirements including audio, video, metadata, artwork, rights documentation and historical materials.
  • •Drive commercial growth initiatives across D2C/e-commerce for artist merchandise and physical products, website upkeep/optimisation, AVOD and channel monetisation, and broader catalogue commercialisation opportunities.
  • •Analyse and optimise performance across Spotify, YouTube, YouTube Music, AVOD and partner services by improving metadata, release setup, content packaging, channel hygiene and discoverability signals; track and report performance and resolve operational/platform issues as needed.

Pay and Benefits

Perks:Health InsuranceEapLife InsuranceIncome ProtectionSalary Packaging

Key Requirements

  • •Bachelor’s degree in music business, digital business, marketing, e-commerce, media, analytics, business management, or a related field is preferred.
  • •4-6 years of relevant experience for Senior Executive level (or stronger experience for Manager level) across digital operations, catalogue management, digital marketing, e-commerce, analytics, SEO, AVOD, or related commercial digital functions.
  • •Strong understanding of digital music and video ecosystems, DSP servicing, metadata, platform workflows, and catalogue optimisation; familiarity with D2C, website management, SEO and analytics is an advantage.
  • •Ability to review and interpret sales and performance data with understanding of discoverability drivers and optimisation levers across Spotify, YouTube, YouTube Music, AVOD and similar services.
  • •Extremely detail-oriented and organised, able to manage multiple workflows and timelines while working cross-functionally in a fast-moving environment.
Experience:4-6 yearsDigital musicVideoDigital marketingE-commerceAnalyticsSEOAVOD
Education:Bachelor's in music business, digital business, marketing, e-commerce, media, analytics, business management
Skills:Detail-orientedOrganizedProactiveCommercially awareCross-functional collaboration
Languages:English
Tech Stack:MetadataDSP servicingSpotifyYouTubeYouTube MusicAVODSEOD2CAnalytics

Company Brief

Sony Music
Global recorded music company and artist services organization managing recording, publishing partnerships, and distribution for major and independent artists across diverse genres worldwide.
Industry: Music Industry
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Established Company
Headquarters: New York, United States
Founded: 1929
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