Head of Strategic Product Development (all genders)

HelloFresh
Copenhagen
Workplace: OnsiteFull timeFunction: Administration & Executive AssistanceSkills: ["Stakeholder management","Business acumen","Strategic thinking","Team leadership","Analytical thinking"]

Shape HelloFresh Nordics’ physical product vision by combining outside-in industry and customer insights with inside-out performance and feedback. Own a strategic product roadmap aligned with Marketing to drive acquisition and retention, lead cross-functional execution, and scale the assortment innovation program. Commercially manage monetised products, optimize AOV and profit contribution, and build a reliable product strategy engine by structuring the team and processes.

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HelloFresh
HelloFresh
4 days ago

Head of Strategic Product Development (all genders)

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Last checked: 21 hours agoStatus: Live

Job Summary

Shape HelloFresh Nordics’ physical product vision by combining outside-in industry and customer insights with inside-out performance and feedback. Own a strategic product roadmap aligned with Marketing to drive acquisition and retention, lead cross-functional execution, and scale the assortment innovation program. Commercially manage monetised products, optimize AOV and profit contribution, and build a reliable product strategy engine by structuring the team and processes.
Location: Copenhagen
Workplace: Onsite
Employment Type: Full time
Job Function: Administration & Executive Assistance
Seniority: Sr. Director level

Key Responsibilities

  • •Own the strategic view of the physical product direction using industry/competitor/customer trends and performance/feedback insights.
  • •Identify, assess, and quantify strategic opportunities to evolve the product and grow profitably.
  • •Align product strategy and roadmap tightly with Marketing and key stakeholders to deliver coherent go-to-market efforts.
  • •Own assortment innovation: develop new concepts, seasonal/thematic and limited-time offers; coordinate execution across menu planning, recipe/ingredient development, and Marketing.
  • •Lead cross-functional strategic initiatives; build and mature the team by defining roles, priorities, and ways of working and scaling monetised product performance (AOV and profit contribution).

Pay and Benefits

Perks:Learning BudgetPaid LeaveParental LeavePensionInsurance

Key Requirements

  • •5–10 years’ relevant experience in FMCG, consumer products, management consulting, or a similar field.
  • •Proven experience directly managing and developing a team.
  • •Hands-on player-coach who can do strategic and analytical work while directing others.
  • •Strong understanding of consumer and food trends, competitive landscape, and how they relate to current performance and customer feedback.
  • •Comfortable building team structure and processes from a blank slate and aligning stakeholders around a shared plan.
Experience:FMCGConsumer productsManagement consultingConsumer trends
Skills:Stakeholder managementBusiness acumenStrategic thinkingTeam leadershipAnalytical thinking
Languages:EnglishSwedishDanishNorwegian

Company Brief

HelloFresh
HelloFresh is a meal-kit and food subscription company that delivers fresh ingredients and recipes to consumers, offering convenient home-cooked meals through weekly subscription boxes across multiple international markets.
Industry: FoodTech
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Berlin, Germany
Founded: 2011
Glassdoor
Glassdoor: 3.6
WebsiteLinkedIn