Organic Growth Lead, SEO & GEO

Fivetran
Denver
Workplace: OnsiteFull timeUSD 162,772.5 - 203,465.5 annuallyFunction: Marketing & GrowthSkills: ["Strategic thinking","Execution","Cross-functional collaboration","Analytical mindset","Agency management"]

Drive measurable organic growth by owning a content-led AEO/SEO strategy across traditional search and AI/LLM discovery platforms. Partner with creative, product marketing, web, PR, and brand teams to identify content gaps, set investment priorities, and execute owned/earned channel plans. Build a full-funnel off-page and technical execution approach (site architecture, crawlability, structured data), manage an agency relationship, and report organic SEO/AEO performance to leadership.

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Fivetran
Fivetran
1 month ago

Organic Growth Lead, SEO & GEO

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Source: Company careers pageValidated by: Fursa AI
Last checked: 21 hours agoStatus: Live

Job Summary

Drive measurable organic growth by owning a content-led AEO/SEO strategy across traditional search and AI/LLM discovery platforms. Partner with creative, product marketing, web, PR, and brand teams to identify content gaps, set investment priorities, and execute owned/earned channel plans. Build a full-funnel off-page and technical execution approach (site architecture, crawlability, structured data), manage an agency relationship, and report organic SEO/AEO performance to leadership.
Location: Denver
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth

Key Responsibilities

  • •Own a content-led AEO/SEO strategy, defining prompts, topics, formats, and ecosystems to drive growth in traffic, visibility, and pipeline.
  • •Identify and prioritize high-impact content opportunities across product areas and influence cross-functional teams to execute.
  • •Optimize presence across the LLM-ingested content ecosystem (including YouTube, Reddit, and review sites) to improve AI-driven discoverability.
  • •Design and execute off-page strategy (link acquisition, digital PR, authority-building) and own technical execution including site architecture, crawlability, structured data, and performance.
  • •Build content workflows using AI tools, lead agency relationships, and track/report SEO and AEO performance for leadership.

Pay and Benefits

Salary: USD 162,772.5 - 203,465.5 annually
Equity and Bonus:Equity
Perks:Health InsurancePaid LeaveParental LeaveRsusLearning BudgetCell Phone

Key Requirements

  • •Proven track record growing qualified organic traffic and visibility through content strategy and creation.
  • •Demonstrated point of view on modern organic growth, with the ability to anticipate shifts in search, AI/LLMs, and digital discovery.
  • •Experience creating technical content across multiple platforms and channels (e.g., YouTube, social, review sites).
  • •Strong technical AEO/SEO fundamentals including crawlability and indexation (for AI crawlers), structured data/schema markup, Core Web Vitals, and content formatting.
  • •Analytical mindset with comfort pulling reports, diagnosing performance shifts, and quantifying opportunities.
Skills:Strategic thinkingExecutionCross-functional collaborationAnalytical mindsetAgency management
Languages:English
Tech Stack:ProfoundConductorSemrushGoogle Search ConsoleGoogle Analytics (GA4)Screaming FrogAmplitudeLookerYouTubeReddit

Company Brief

Fivetran
Provides automated data integration and replication software that moves data from hundreds of sources into cloud data warehouses and analytics platforms. Helps engineering and analytics teams keep data pipelines reliable, current, and low-maintenance.
Industry: Data Infrastructure
Company Size: Enterprise (1,001+ employees)
Growth: Scaleup
Headquarters: Oakland, United States
Founded: 2012
WebsiteLinkedIn