Product Management Marketing Manager and Strategy for Consumer PC

HP
Palo Alto
Workplace: HybridFull timeUSD 105,050 - 161,800 annuallyFunction: Marketing & GrowthExperience: 4-7 yearsEducation: mastersSkills: ["Customer centricity","Effective communication","Learning agility","Results orientation","Digital fluency"]

Lead product marketing and product strategy for HP Consumer PC initiatives, connecting customer insight to go-to-market and post-launch performance. Define target customers, use cases, value propositions, and competitive strategy for AI PCs, mobile-connected experiences, services, accessories, and ecosystem plays. Translate research, market data, and competitive intelligence into product and launch decisions, while partnering across product, engineering, design, finance, and regional teams to refine roadmaps, messaging, and business outcomes.

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FursaFursa
HP
HP
2 months ago

Product Management Marketing Manager and Strategy for Consumer PC

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Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 11 hours agoStatus: Live
Reposted: similar role first listed 1 month ago

Job Summary

Lead product marketing and product strategy for HP Consumer PC initiatives, connecting customer insight to go-to-market and post-launch performance. Define target customers, use cases, value propositions, and competitive strategy for AI PCs, mobile-connected experiences, services, accessories, and ecosystem plays. Translate research, market data, and competitive intelligence into product and launch decisions, while partnering across product, engineering, design, finance, and regional teams to refine roadmaps, messaging, and business outcomes.
Location: Palo Alto
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Define the customer, use case, value proposition, and competitive strategy for Consumer PC products and experiences.
  • •Shape positioning for AI PCs, mobile-connected experiences, services, accessories, and ecosystem plays.
  • •Turn customer research, market data, and competitive intelligence into product and launch decisions.
  • •Develop product narratives, positioning, messaging, launch briefs, sales enablement, and executive narratives.
  • •Track launch and business performance and recommend changes to product, messaging, pricing, channel execution, or portfolio strategy.

Pay and Benefits

Salary: USD 105,050 - 161,800 annually
Equity and Bonus:Equity
Perks:Health InsuranceDentalVisionDisability InsuranceEmployee AssistanceFlexible SpendingLife InsurancePaid LeaveParental LeavePaid Holidays

Key Requirements

  • •Strong academic background in a technical, quantitative, business, or analytically rigorous field.
  • •MBA (or equivalent) and experience in product strategy, consulting, or consumer technology.
  • •Experience in product marketing, product management, strategy, consulting, business operations, or consumer technology.
  • •Strong analytical ability to work with data and make decisions from ambiguity.
  • •Technical fluency to translate specs, AI capabilities, and ecosystem experiences into customer value.
Experience:4-7 yearsConsumer technologyProduct-led businessConsultingPCsAI productsMobile ecosystems
Education:Master's in Computer Science, Software Engineering, or Information Systems
Skills:Customer centricityEffective communicationLearning agilityResults orientationDigital fluency
Tech Stack:Agile MethodologyJIRAKanbanLean ManufacturingScrum (Software Development)Sprint Planning

Company Brief

HP
Designs and manufactures personal computers, printers, and related supplies, as well as provides software, services, and solutions for consumers and enterprises worldwide.
Industry: Hardware Devices
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Palo Alto, United States
Founded: 1939
Glassdoor
Glassdoor: 3.8
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