Pricing Specialist - Structural Pricing & Packaging

Coursera
Denver
Workplace: HybridFull timeUSD 106,000 - 132,000Function: Communications, PR & CommunityExperience: 4+ yearsEducation: bachelorsSkills: ["Strategic thinking","Analytical problem solving","Influence & collaboration","Decision making","Written and verbal communication"]

Define pricing architecture and packaging strategy for monetizing products across Marketplace, Subscription, and future Coursera + Udemy offerings. Partner with the Pricing Lead to build data-driven business cases, design and evaluate pricing experiments (including A/B testing), and analyze performance to improve conversion, GMV, and customer lifetime value. Collaborate across Product, Marketing, Engineering, Analytics, and Finance, and present recommendations to senior stakeholders while monitoring competitive trends.

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FursaFursa
Coursera
Coursera
20 hours ago

Pricing Specialist - Structural Pricing & Packaging

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Job Summary

Define pricing architecture and packaging strategy for monetizing products across Marketplace, Subscription, and future Coursera + Udemy offerings. Partner with the Pricing Lead to build data-driven business cases, design and evaluate pricing experiments (including A/B testing), and analyze performance to improve conversion, GMV, and customer lifetime value. Collaborate across Product, Marketing, Engineering, Analytics, and Finance, and present recommendations to senior stakeholders while monitoring competitive trends.
Location: Denver
Workplace: Hybrid
Employment Type: Full time
Job Function: Communications, PR & Community
Seniority: Mid level

Key Responsibilities

  • •Partner with the Pricing Lead to develop pricing strategies across Marketplace, Subscription, and future product offerings.
  • •Design pricing architecture including list prices, regional pricing, packaging, bundles, and subscription tiers.
  • •Develop business cases for pricing changes using data insights, competitive analysis, and financial modeling.
  • •Design and evaluate pricing experiments to understand willingness-to-pay, price elasticity, and customer behavior.
  • •Analyze pricing performance and collaborate cross-functionally to recommend improvements that optimize conversion, GMV, and customer lifetime value.

Pay and Benefits

Salary: USD 106,000 - 132,000

Key Requirements

  • •Bachelor’s degree in Business, Economics, Finance, Marketing, Analytics, or a related field.
  • •4–7+ years of experience in pricing, strategy, consulting, product strategy, monetization, or analytics.
  • •Strong analytical and quantitative skills with experience working with large datasets.
  • •Experience developing business cases and presenting recommendations to cross-functional stakeholders.
  • •Familiarity with pricing experimentation, A/B testing, or customer segmentation; experience with SQL, Excel, or Tableau preferred.
Experience:4+ yearsPricingStrategyConsultingProduct strategyMonetizationAnalytics
Education:Bachelor's in Business, Economics, Finance, Marketing, Analytics, or a related field
Skills:Strategic thinkingAnalytical problem solvingInfluence & collaborationDecision makingWritten and verbal communication
Tech Stack:SQLExcelTableauA/B testing

Company Brief

Coursera
Operates an online learning platform offering MOOCs, professional certificates, and degree programs in partnership with universities and organizations worldwide, enabling learners and professionals to acquire new skills and credentials online.
Industry: EdTech
Company Size: Enterprise (1,001+ employees)
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Mountain View, United States
Founded: 2012
WebsiteLinkedIn