Lead Product Manager, Acquisition (scribd.com)

Scribd
San Francisco, Ottawa, Phoenix, Toronto, Los Angeles, Denver, Salt Lake City, Atlanta, Chicago, Houston, New York, Vancouver, San Diego, Washington, Sacramento, Seattle, Mexico City, Austin, Miami, Boston, Dallas
Workplace: HybridFull timeFunction: Product ManagementExperience: 7+ yearsSkills: ["Data analytics","Experimentation","Attribution","Funnel optimization","Cross-functional influence"]

Own the acquisition roadmap for Scribd’s user growth, deciding how engineering investment supports durable channel performance. Build a cross-channel view of ROI and recommend next bets to marketing and leadership. Grow acquisition through product experiences like referrals and sharing, improve discoverability and search/AI-answer readiness, and set measurement tied to long-term subscriber value. Partner closely across Performance Marketing, SEO, Partnerships, Brand, and data/engineering teams to test and scale what works.

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FursaFursa
Scribd
Scribd
1 month ago

Lead Product Manager, Acquisition (scribd.com)

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Last checked: 6 hours agoStatus: Live

Job Summary

Own the acquisition roadmap for Scribd’s user growth, deciding how engineering investment supports durable channel performance. Build a cross-channel view of ROI and recommend next bets to marketing and leadership. Grow acquisition through product experiences like referrals and sharing, improve discoverability and search/AI-answer readiness, and set measurement tied to long-term subscriber value. Partner closely across Performance Marketing, SEO, Partnerships, Brand, and data/engineering teams to test and scale what works.
Location: San Francisco, Ottawa, Phoenix, Toronto, Los Angeles, Denver, Salt Lake City, Atlanta, Chicago, Houston, New York, Vancouver, San Diego, Washington, Sacramento, Seattle, Mexico City, Austin, Miami, Boston, Dallas
Workplace: Hybrid
Employment Type: Full time
Job Function: Product Management
Seniority: Mid level

Key Responsibilities

  • •Own the acquisition roadmap and direct engineering investment, adapting as the market shifts.
  • •Maintain a cross-channel ROI view and deliver evidence-backed recommendations to channel owners and leadership.
  • •Build acquisition into the product (e.g., referrals, sharing, and experiences that drive new users).
  • •Develop product capabilities for channel effectiveness, including discoverability, search and AI-answer-engine readiness, integrations, and acquisition tracking.
  • •Set acquisition measurement tied to long-term subscriber value and collaborate cross-functionally with Engineering, Design, Analytics, Data Science, Product, and Marketing/Brand.

Pay and Benefits

Equity and Bonus:Equity
Perks:Health InsuranceDentalVisionRetirement MatchingEmployee EquityPaid LeavePaid ParentalLearning BudgetHome OfficeWellness Stipend

Key Requirements

  • •7+ years of product management or growth experience, with at least 2 years focused on user acquisition, ideally in a consumer subscription business.
  • •Strong acquisition expertise with demonstrated product management capability (hybrid background: PM with growth marketing depth or growth marketer with strong PM).
  • •Fluency across acquisition channels including paid search/social, SEO/organic discovery, and partnerships, with a clear view of strengths and tradeoffs.
  • •Proficiency in data analytics, experimentation, attribution, and funnel optimization tied to long-term subscriber value.
  • •Ability to influence without direct authority and build alignment across marketing and product organizations.
Experience:7+ yearsConsumer subscriptionB2CB2B2C
Skills:Data analyticsExperimentationAttributionFunnel optimizationCross-functional influence

Company Brief

Scribd
Scribd operates a subscription-based digital library offering unlimited access to books, audiobooks, magazines, and documents. The platform provides personalized recommendations and distribution tools for authors and publishers worldwide.
Industry: Publishing
Company Size: Medium (51 to 250 employees)
Growth: Established Company
Headquarters: San Francisco, United States
Founded: 2007
WebsiteLinkedIn