Commercial Specialist - CRM Analyst (GR)

Design and establish structured datasets to run statistical analyses of customer CRM data. Build and maintain predictive models (e.g., decision trees, logistic regression) and unsupervised models (e.g., cluster analysis), then visualize results to deliver analytics and insights to the organization. Support acquisition, retention, cross-sell, and up-sell initiatives by evaluating campaign lists and monitoring KPIs, collaborating closely with IT to ensure dataset quality.