Creative Director, Brand & Content

Smartly
New York, Chicago
Workplace: OnsiteFull timeUSD 120,000 - 150,000 annuallyFunction: Content & Editorial (Writing/Editing)Skills: ["Communication","Presentation","Collaboration","Creative direction","Creative problem-solving"]

Lead and develop a team of designers within the Brand & Content organization, shaping how the Smartly brand comes to life across campaigns, content, events, and digital experiences. Own end-to-end creative direction—from brief through execution—partnering with Brand, Content, Product Marketing, Communications, and other stakeholders to translate business goals into distinctive, consistent visual storytelling. Stay current on design, advertising, and cultural trends while scaling creative processes and quality across all channels.

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Smartly
Smartly
1 month ago

Creative Director, Brand & Content

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Job Summary

Lead and develop a team of designers within the Brand & Content organization, shaping how the Smartly brand comes to life across campaigns, content, events, and digital experiences. Own end-to-end creative direction—from brief through execution—partnering with Brand, Content, Product Marketing, Communications, and other stakeholders to translate business goals into distinctive, consistent visual storytelling. Stay current on design, advertising, and cultural trends while scaling creative processes and quality across all channels.
Location: New York, Chicago
Workplace: Onsite
Employment Type: Full time
Job Function: Content & Editorial (Writing/Editing)
Seniority: Director level

Key Responsibilities

  • •Lead, coach, and develop a team of designers to help them grow and do their best work.
  • •Develop creative concepts and campaigns that strengthen the Smartly brand and connect with target audiences.
  • •Provide clear creative direction and feedback throughout the creative process, from brief through final execution.
  • •Partner cross-functionally (Brand, Content, Product Marketing, Communications, and others) to turn business objectives into compelling creative solutions.
  • •Review and approve creative work to ensure it aligns with brand standards, strategic objectives, and quality expectations.

Pay and Benefits

Salary: USD 120,000 - 150,000 annually
Perks:Paid LeavePaid HolidaysHealth Insurance401kEquityLearning BudgetParental LeaveVolunteer TimeLife InsuranceDisability Benefits

Key Requirements

  • •Experience leading and developing creative teams with direct people management responsibilities.
  • •Strong background in graphic design, brand design, or visual communication.
  • •Experience as a conceptual Art Director with a portfolio showing campaign thinking and creative problem-solving.
  • •Ability to translate strategy, messaging, and business goals into engaging creative concepts and visual storytelling.
  • •Strong design craft, including typography, layout, visual systems, and brand identity.
Skills:CommunicationPresentationCollaborationCreative directionCreative problem-solving
Languages:English

Company Brief

Smartly
Provides a cloud-based advertising automation platform that helps brands and agencies create, manage, and optimize scalable social and digital ad campaigns across channels with creative and measurement tools.
Industry: SaaS
Company Size: Enterprise (1,001+ employees)
Growth: Scaleup
Headquarters: Helsinki, Finland
Founded: 2013
WebsiteLinkedIn