Fortinet

4 months ago

Channel Marketing Specialist (13 month contract full time)

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 10 hours agoStatus: Live

Job Summary

Develop partner-led pipeline generation strategies in coordination with regional channel partners and Channel Account Managers. Execute co-marketing activities aligned to regional pipeline goals, including webinars, trade shows, and co-branded digital campaigns. Use marketing data and CRM/marketing automation systems to track partner opportunities through conversion, manage program metrics in Salesforce and Tableau, and deliver performance reporting. Support partner enablement, communications, and portal content updates tailored for the Canadian market.

Location: Toronto

Workplace: Remote

Employment Type: Full time · 13 months

Job Function: Marketing & Growth

Seniority: Mid level

Key Responsibilities

•Execute partner-led marketing activities to drive pipeline and support Channel Account Managers’ revenue targets.
•Analyze marketing data to generate leads and accelerate regional pipeline while tracking partner opportunities to conversion.
•Facilitate partner enablement programs and identify cross-sell/upsell opportunities to accelerate pipeline through partners.
•Plan and support partner-hosted and co-marketed activities (e.g., webinars, lunch & learns, trade shows) and manage digital co-branded campaigns.
•Establish, manage, and analyze program metrics in Salesforce and Tableau; create reports/presentations and keep Canadian portal content updated.

Travel: Medium travel

Pay and Benefits

Salary: CAD 87,800 - 107,300 annually

Perks:Health InsuranceDentalVisionPaid LeaveLife InsuranceDisability InsuranceRetirement

Key Requirements

•5+ years of channel marketing experience at a Tier-1 technology vendor preferred.
•Experience developing and delivering channel marketing programs with partners.
•Strong ability to manage strategic and tactical tasks with excellent communication skills.
•Experience developing lead generation strategies and measuring lead generation campaigns.
•Knowledge of CRM and marketing automation systems, marketing/sales funnel, and efficient lead distribution and reporting.

Experience:Channel marketingTechnology vendor

Education:Bachelor's in Marketing

Skills:CommunicationInterpersonal skillsData-driven thinkingStakeholder managementProcess improvement

Tech Stack:SalesforceTableauSharePointPartner portalCRMMarketing automationDigital marketingPaid mediaSocial content

Company Brief

Fortinet

Provides enterprise cybersecurity solutions including data protection, cloud security, network security, and user and entity behavior analytics to help organizations prevent insider threats, secure cloud and on-premises environments, and enforce data loss prevention policies.

Industry: Cybersecurity

Company Size: Enterprise (1,001+ employees)

Growth: Established Company

Funding: Private Equity Backed

Headquarters: Austin, United States

Founded: 1994

Website LinkedIn

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Fortinet

4 months ago

Channel Marketing Specialist (13 month contract full time)

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 10 hours agoStatus: Live

Job Summary

Location: Toronto

Workplace: Remote

Employment Type: Full time · 13 months

Job Function: Marketing & Growth

Seniority: Mid level

Key Responsibilities

•Execute partner-led marketing activities to drive pipeline and support Channel Account Managers’ revenue targets.
•Analyze marketing data to generate leads and accelerate regional pipeline while tracking partner opportunities to conversion.
•Facilitate partner enablement programs and identify cross-sell/upsell opportunities to accelerate pipeline through partners.
•Plan and support partner-hosted and co-marketed activities (e.g., webinars, lunch & learns, trade shows) and manage digital co-branded campaigns.
•Establish, manage, and analyze program metrics in Salesforce and Tableau; create reports/presentations and keep Canadian portal content updated.

Travel: Medium travel

Pay and Benefits

Salary: CAD 87,800 - 107,300 annually

Perks:Health InsuranceDentalVisionPaid LeaveLife InsuranceDisability InsuranceRetirement

Key Requirements

•5+ years of channel marketing experience at a Tier-1 technology vendor preferred.
•Experience developing and delivering channel marketing programs with partners.
•Strong ability to manage strategic and tactical tasks with excellent communication skills.
•Experience developing lead generation strategies and measuring lead generation campaigns.
•Knowledge of CRM and marketing automation systems, marketing/sales funnel, and efficient lead distribution and reporting.

Experience:Channel marketingTechnology vendor

Education:Bachelor's in Marketing

Skills:CommunicationInterpersonal skillsData-driven thinkingStakeholder managementProcess improvement

Tech Stack:SalesforceTableauSharePointPartner portalCRMMarketing automationDigital marketingPaid mediaSocial content

Company Brief

Fortinet

Industry: Cybersecurity

Company Size: Enterprise (1,001+ employees)

Growth: Established Company

Funding: Private Equity Backed

Headquarters: Austin, United States

Founded: 1994

Website LinkedIn