Market Development Manager

Constellation Brands
Santa Cruz
Workplace: OnsiteFull timeUSD 100,300 - 153,600 annuallyFunction: Product ManagementExperience: 3+ yearsEducation: bachelorsSkills: ["Proactive problem-solving","Relationship building","Communication","Analytical thinking","Goal achievement"]

Drive sales performance across a high-priority territory by managing wholesaler relationships and retail execution. Partner with the area General Manager to set priorities and execute the business plan, including annual and trimester planning, volume and distribution goals, CTF budgeting, pricing recommendations, and new product rollouts. Monitor performance, inventory and supply-chain needs, and lead initiatives to close gaps and grow Constellation share.

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Constellation Brands
Constellation Brands
1 day ago

Market Development Manager

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Last checked: 9 hours agoStatus: Live

Job Summary

Drive sales performance across a high-priority territory by managing wholesaler relationships and retail execution. Partner with the area General Manager to set priorities and execute the business plan, including annual and trimester planning, volume and distribution goals, CTF budgeting, pricing recommendations, and new product rollouts. Monitor performance, inventory and supply-chain needs, and lead initiatives to close gaps and grow Constellation share.
Location: Santa Cruz
Workplace: Onsite
Employment Type: Full time
Job Function: Product Management
Seniority: Manager level

Key Responsibilities

  • •Manage and direct a group of wholesalers, including retail execution, standards, and training/development initiatives.
  • •Set and execute sales planning priorities, including national sales goals and quarterly/trimester business reviews with wholesaler management.
  • •Develop and monitor CTF investment strategies and annual business plans, and ensure wholesalers stay aligned on the business plan.
  • •Identify market pricing opportunities, recommend and implement approved price changes, and ensure target PTR/PTC execution.
  • •Drive volume and new product rollouts by identifying performance gaps, building tactics/resource plans, and coordinating inventory and supply-chain priorities.
Travel: High travel

Pay and Benefits

Salary: USD 100,300 - 153,600 annually
Perks:Paid LeaveHealth InsuranceDentalVision401k

Key Requirements

  • •Bachelor’s degree or equivalent job experience in the CPG business.
  • •Minimum of 3 years of consumer product sales and sales management experience.
  • •Advanced proficiency with Microsoft Word, Excel, PowerPoint, and email programs such as IBM Lotus Notes.
  • •Ability to use business and sales reporting tools such as Cognos 7/8 and Retail Vision.
  • •Ability to travel at least 30% of working time (15% for Emerging Distributor MDM) and drive up to 5 hours.
Experience:3+ yearsCPG
Education:Bachelor's
Skills:Proactive problem-solvingRelationship buildingCommunicationAnalytical thinkingGoal achievement
Licenses:Driver's license
Tech Stack:Microsoft WordMicrosoft ExcelPowerPointIBM Lotus NotesCognos 7/8Retail Vision

Company Brief

Constellation Brands
Produces, markets, and distributes beer, wine, and spirits brands across North America and internationally, including major labels and craft offerings, serving retail, on-premise, and e-commerce channels.
Industry: Food & Beverage
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Victor, United States
Founded: 1945
WebsiteLinkedIn