Director of New Concepts, Beverages

Yum! Brands
Plano
Workplace: HybridFull timeUSD 174,240 - 183,920 annuallyFunction: Executive & General ManagementExperience: 10+ yearsEducation: bachelorsSkills: ["Executive presence","Stakeholder influence","Strategic mindset","Problem solving","Communication"]

Lead the global strategy and growth of Kwench by KFC, evolving its consumer proposition and multi-year roadmap from pilots to a repeatable, multi-market platform. Own portfolio architecture, standards, decision guardrails, and performance learning agendas, and guide cross-functional teams through innovation briefs, validation, and scale readiness. Partner with priority markets to launch, scale, and build coherent beverage experiences across equipment, operations, and the supply chain.

Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa
Yum! Brands
Yum! Brands
2 days ago

Director of New Concepts, Beverages

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 11 hours agoStatus: Live

Job Summary

Lead the global strategy and growth of Kwench by KFC, evolving its consumer proposition and multi-year roadmap from pilots to a repeatable, multi-market platform. Own portfolio architecture, standards, decision guardrails, and performance learning agendas, and guide cross-functional teams through innovation briefs, validation, and scale readiness. Partner with priority markets to launch, scale, and build coherent beverage experiences across equipment, operations, and the supply chain.
Location: Plano
Workplace: Hybrid
Employment Type: Full time
Job Function: Executive & General Management
Seniority: Director level

Key Responsibilities

  • •Define and evolve the global ambition, consumer proposition and multi-year roadmap for Kwench, including its role within KFC’s brand, menu and occasion-growth strategy.
  • •Set global portfolio architecture, standards, non-negotiables and decision guardrails, balancing consistency with local adaptation.
  • •Protect and build Kwench by ensuring coherence across the beverage portfolio, brand expression, equipment and consumer experience.
  • •Partner with priority markets from planning through launch and scale, adapting global support to each market’s capability and operating context.
  • •Lead the performance and learning agenda and a global cross-functional Kwench squad to drive accountability, decision rights and continuous improvement across functions and markets.

Pay and Benefits

Salary: USD 174,240 - 183,920 annually
Equity and Bonus:Equity

Key Requirements

  • •A college degree is required (preferably in Business, Marketing, Strategy, Innovation, Hospitality, Food Science or a related field).
  • •10+ years of experience in platform strategy, brand building, innovation, commercialization or general management, preferably in a multinational QSR/consumer/retail/FMCG/beverage business.
  • •Experience taking a consumer proposition or growth platform from strategy and early pilots through to a repeatable, multi-market business model.
  • •Strong commercial judgment linking consumer strategy, brand, product, operations, equipment, supply chain and economics.
  • •Exceptional stakeholder influence with executive presence, plus excellent verbal and written communication skills.
Experience:10+ yearsPlatform strategyBrand buildingInnovationQSRConsumerRetailFMCGBeverageFranchise systems
Education:Bachelor's in Business, Marketing, Strategy, Innovation, Hospitality, Food Science or related field
Skills:Executive presenceStakeholder influenceStrategic mindsetProblem solvingCommunication
Tech Stack:Microsoft WordMicrosoft TeamsPowerPoint

Company Brief

Yum! Brands
Yum! Brands is a global quick-service restaurant company that develops, franchises and operates KFC, Pizza Hut, Taco Bell and Habit Burger & Grill, serving tens of thousands of restaurants across more than 150 countries with digital and franchise-led growth strategies.
Industry: Restaurants & Food Service
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Louisville, United States
Founded: 1997
Glassdoor
Glassdoor: 3.7
WebsiteLinkedInGlassdoor