Senior Digital Brand Manager (m/f/d) (Hannover, Germany)

Sonova
Hannover
Full timeFunction: Marketing & GrowthSkills: ["Leadership","Communication","Stakeholder management","Strategic thinking","Data-informed mindset"]

Shape how consumers experience Sennheiser across the digital ecosystem, from websites and the product app to CRM, eCommerce, and other brand touchpoints. Translate global brand strategy into engaging, premium digital experiences by defining UX/UI and CRM standards, connected consumer journeys, and scalable frameworks for regional teams. Use consumer insights and UX metrics to continuously improve, and lead a small team in an international matrix environment.

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FursaFursa
Sonova
Sonova
1 day ago

Senior Digital Brand Manager (m/f/d) (Hannover, Germany)

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Source: Company careers pageValidated by: Fursa AI
Last checked: 1 hour agoStatus: Live

Job Summary

Shape how consumers experience Sennheiser across the digital ecosystem, from websites and the product app to CRM, eCommerce, and other brand touchpoints. Translate global brand strategy into engaging, premium digital experiences by defining UX/UI and CRM standards, connected consumer journeys, and scalable frameworks for regional teams. Use consumer insights and UX metrics to continuously improve, and lead a small team in an international matrix environment.
Location: Hannover
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Sr. Manager level

Key Responsibilities

  • •Own and continuously evolve the end-to-end digital brand experience across websites, product app, CRM, brand platforms, and other consumer touchpoints.
  • •Translate brand strategy into engaging digital experiences by connecting brand storytelling, consumer needs, and commercial objectives.
  • •Shape connected consumer journeys and define CRM, personalization, and lifecycle experience standards.
  • •Drive UX/UI and design excellence, ensuring intuitive, accessible, consistent experiences with premium brand expression.
  • •Establish scalable digital brand frameworks, templates, and governance; lead a small team and partner with stakeholders across Brand, Social, eCommerce, Software, and IT to deliver initiatives from strategy to execution.

Pay and Benefits

Perks:Hybrid WorkLearning Budget

Key Requirements

  • •8–10+ years of experience in digital brand management, brand experience across digital touchpoints, UX/UI design, or related roles.
  • •Proven experience shaping digital experiences across websites, apps, CRM, and broader digital ecosystems.
  • •Strong grasp of UX/UI, CRM, personalization, content, and how these connect to commercial performance.
  • •Experience defining global strategies, standards, or frameworks and translating them into scalable solutions across markets.
  • •Experience leading/coaching a small team and influencing stakeholders in an international matrix; fluent in English.
Experience:Digital brand managementUX/UI designCRME-commerceInternational matrix
Skills:LeadershipCommunicationStakeholder managementStrategic thinkingData-informed mindset
Languages:English
Tech Stack:UX/UICRMECommerce

Company Brief

Sonova
Designs, manufactures, and distributes hearing care solutions including hearing aids, cochlear implant accessories, and wireless communication devices, serving audiologists and consumers worldwide through clinics, retail networks, and distribution partners.
Industry: Medical Devices
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Stäfa, Switzerland
Founded: 1947
Website