Lead, Technology Partners Product Marketing Manager

Braze
New York, Chicago
Workplace: HybridFull timeUSD 123,000 - 184,000 annuallyFunction: Marketing & GrowthSkills: ["Storytelling","Cross-functional collaboration","Execution without direct authority","Communication","Working in ambiguity"]

Own go-to-market narratives, positioning, and field-ready assets for Braze’s strategic technology partnerships. Build GTM strategy and messaging architecture around partner integrations, translate platform capabilities into buyer-ready value propositions, and coordinate joint co-marketing programs and launch motions end to end. Partner closely with Product, Partnerships, Sales, and Marketing to ensure partnerships are reflected across launches, campaigns, and customer engagement, while tracking adoption and performance.

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Braze
Braze
3 weeks ago

Lead, Technology Partners Product Marketing Manager

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Last checked: 2 hours agoStatus: Live
Reposted: similar role first listed 3 weeks ago

Job Summary

Own go-to-market narratives, positioning, and field-ready assets for Braze’s strategic technology partnerships. Build GTM strategy and messaging architecture around partner integrations, translate platform capabilities into buyer-ready value propositions, and coordinate joint co-marketing programs and launch motions end to end. Partner closely with Product, Partnerships, Sales, and Marketing to ensure partnerships are reflected across launches, campaigns, and customer engagement, while tracking adoption and performance.
Location: New York, Chicago
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Develop GTM strategy for strategic technology partnerships and own messaging architecture that ladders up to the core platform narrative.
  • •Translate platform integrations into differentiated value propositions with defined customer use cases and competitive angles.
  • •Drive joint go-to-market and co-marketing programs with partners, coordinating timelines and internal deliverables.
  • •Lead partner launch motions end to end, including messaging, packaging, enablement materials, and field readiness.
  • •Track performance and adoption, report results back to stakeholders, and align across Product, GTM Strategy, Sales, Marketing, and Partnerships.

Pay and Benefits

Salary: USD 123,000 - 184,000 annually
Equity and Bonus:Equity
Perks:Health InsuranceDentalVisionPaid LeaveLearning BudgetRetirement

Key Requirements

  • •7–10+ years in product and/or partner marketing in a growing B2B technology company, with strong product marketing (PMM) craft.
  • •Practical understanding of go-to-market strategies with technology platform partners, including joint GTM programs, co-marketing motions, and integration launches.
  • •Strong PMM fundamentals: messaging frameworks, competitive positioning, and narrative development.
  • •Experience marketing technology platform partnerships (e.g., cloud hyperscalers and data platforms) and translating integrations into clear value propositions.
  • •Experience building sales and enablement content such as solution briefs, battle cards, decks, and playbooks that the field adopts.
Experience:B2B SaaS
Skills:StorytellingCross-functional collaborationExecution without direct authorityCommunicationWorking in ambiguity
Languages:English
Tech Stack:SaaSMartechCDPBrazeAI

Company Brief

Braze
Provides a customer engagement platform that helps brands create personalized messaging and lifecycle campaigns across mobile, web, email, and other channels to drive retention, engagement, and revenue.
Industry: Enterprise Software
Company Size: Enterprise (1,001+ employees)
Revenue: USD 100M to 250M
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: New York, United States
Founded: 2011
WebsiteLinkedIn