Emirates Group

6 days ago

Media Specialist

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 6 hours agoStatus: Live

Job Summary

Drive best-practice media strategy and investment for Emirates Group regions and business units, ensuring maximum return across offline and online funnels. Build integrated paid media plans using consumer insight and relevant data, manage local media agency partnerships, optimize media KPIs, and deliver full-funnel reporting and measurement recommendations. Coordinate governance, troubleshoot ad-tech data quality issues with Marketing Analytics, and support innovation in media planning through cross-functional teams.

Location: Dubai

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Mid level

Key Responsibilities

•Implement robust media planning approaches across campaign types to optimize offline and online media mix by funnel level.
•Develop integrated paid media strategies grounded in consumer insight and align them to brand/business objectives for assigned markets.
•Provide full-funnel media reporting and insights, optimize media KPIs with the media agency, and apply measurement frameworks to improve efficiency.
•Serve as day-to-day point of contact for local media agency partnerships; review and challenge agency recommendations and ensure local governance implementation.
•Troubleshoot and escalate local market issues with platforms/publishers/technologies across the ad tech stack and support governance/privacy compliance.

Key Requirements

•Degree in Media or Marketing.
•Postgraduate qualification (master’s or professional marketing institution), or equivalent experience.
•5+ years’ experience in media planning and buying in an account management/associate director role at an international media agency.
•Strong knowledge of digital and new media channels, plus traditional channels (TV, Print, Cinema, Outdoor).
•Prefer client-side experience or experience managing clients, and airline/travel industry experience is preferable.

Education:

Skills:CollaborativeCommunicationConsensus buildingSelf-motivatedProblem-solvingMethodicalAttention to detailIndependentTime managementPrioritization

Tech Stack:Ad tech stackRoy MorganNeilsen

Company Brief

Emirates Group

The Emirates Group operates Emirates airline and related aviation services, providing passenger and cargo air transport, ground handling, and travel services worldwide with a large global network and integrated aviation operations.

Industry: Aviation

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Established Company

Funding: Government Funded

Headquarters: Dubai, United Arab Emirates

Founded: 1985

Website LinkedIn

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Emirates Group

6 days ago

Media Specialist

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 6 hours agoStatus: Live

Job Summary

Location: Dubai

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Mid level

Key Responsibilities

•Implement robust media planning approaches across campaign types to optimize offline and online media mix by funnel level.
•Develop integrated paid media strategies grounded in consumer insight and align them to brand/business objectives for assigned markets.
•Provide full-funnel media reporting and insights, optimize media KPIs with the media agency, and apply measurement frameworks to improve efficiency.
•Serve as day-to-day point of contact for local media agency partnerships; review and challenge agency recommendations and ensure local governance implementation.
•Troubleshoot and escalate local market issues with platforms/publishers/technologies across the ad tech stack and support governance/privacy compliance.

Key Requirements

•Degree in Media or Marketing.
•Postgraduate qualification (master’s or professional marketing institution), or equivalent experience.
•5+ years’ experience in media planning and buying in an account management/associate director role at an international media agency.
•Strong knowledge of digital and new media channels, plus traditional channels (TV, Print, Cinema, Outdoor).
•Prefer client-side experience or experience managing clients, and airline/travel industry experience is preferable.

Education:

Skills:CollaborativeCommunicationConsensus buildingSelf-motivatedProblem-solvingMethodicalAttention to detailIndependentTime managementPrioritization

Tech Stack:Ad tech stackRoy MorganNeilsen

Company Brief

Emirates Group

Industry: Aviation

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Established Company

Funding: Government Funded

Headquarters: Dubai, United Arab Emirates

Founded: 1985

Website LinkedIn