Stanley Black & Decker

1 month ago

Social & Digital Specialist

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 4 hours agoStatus: Live

Job Summary

Own social media strategy for global and regional brand plans within the GCX SEMEA team. Plan and execute organic and paid social campaigns, including lead generation, user-generated content, and community engagement aligned to brand tone of voice. Use social listening, performance metrics, and reporting to optimize customer experience, retention, and acquisition. Manage social operations via approved tools like Social Bakers and partner with customer support to address issues raised on social.

Location: Italy

Workplace: Hybrid

Employment Type: Full time · Permanent

Job Function: Marketing & Growth

Seniority: Mid level

Key Responsibilities

•Develop and execute social media strategies supporting global and regional brand plans and marketing initiatives.
•Coordinate campaign objectives and content execution, including lead generation, with Local Digital Marketing Manager and Central Brand Teams.
•Manage organic and paid social activity and incorporate user-generated content into broader brand strategies.
•Monitor brand sentiment and performance metrics using social listening; use insights to optimize campaigns and improve effectiveness.
•Manage social media operations via approved technology platforms, track and report performance, and partner with customer support to resolve issues from social channels.

Pay and Benefits

Salary: EUR 28,000 - 36,200 annually

Perks:Health InsuranceDentalLife InsuranceVisionRetirement BenefitsPaid LeaveDisabilityWellness Stipend

Key Requirements

•Exceptional English communication skills (written and verbal) to engage consumers while maintaining brand integrity.
•In-depth knowledge of major social media platforms with hands-on experience managing social communities in a professional or corporate setting.
•Experience executing and coordinating Facebook advertising campaigns and broader digital marketing campaigns.
•Strong analytical, organizational, and project management skills to process data and interpret performance metrics.
•Creativity, sound judgment, and understanding of crisis management principles, including experience engaging influencers and agencies.

Experience:Digital marketingSocial mediaLead generationSocial listeningCustomer engagement

Skills:CommunicationAnalytical skillsOrganizational skillsProject managementCrisis managementCreativitySound judgmentBrand relationship management

Languages:English

Tech Stack:FacebookSocial Bakers

Company Brief

Stanley Black & Decker

Designs and manufactures hand tools, power tools, storage products, and industrial equipment for professional, industrial, and consumer customers. The company also provides engineered fastening, security, and infrastructure solutions through a portfolio of well-known brands.

Industry: Manufacturing

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: New Britain, United States

Founded: 2010

Glassdoor: 3.5

Website

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Stanley Black & Decker

1 month ago

Social & Digital Specialist

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 4 hours agoStatus: Live

Job Summary

Location: Italy

Workplace: Hybrid

Employment Type: Full time · Permanent

Job Function: Marketing & Growth

Seniority: Mid level

Key Responsibilities

•Develop and execute social media strategies supporting global and regional brand plans and marketing initiatives.
•Coordinate campaign objectives and content execution, including lead generation, with Local Digital Marketing Manager and Central Brand Teams.
•Manage organic and paid social activity and incorporate user-generated content into broader brand strategies.
•Monitor brand sentiment and performance metrics using social listening; use insights to optimize campaigns and improve effectiveness.
•Manage social media operations via approved technology platforms, track and report performance, and partner with customer support to resolve issues from social channels.

Pay and Benefits

Salary: EUR 28,000 - 36,200 annually

Perks:Health InsuranceDentalLife InsuranceVisionRetirement BenefitsPaid LeaveDisabilityWellness Stipend

Key Requirements

•Exceptional English communication skills (written and verbal) to engage consumers while maintaining brand integrity.
•In-depth knowledge of major social media platforms with hands-on experience managing social communities in a professional or corporate setting.
•Experience executing and coordinating Facebook advertising campaigns and broader digital marketing campaigns.
•Strong analytical, organizational, and project management skills to process data and interpret performance metrics.
•Creativity, sound judgment, and understanding of crisis management principles, including experience engaging influencers and agencies.

Experience:Digital marketingSocial mediaLead generationSocial listeningCustomer engagement

Skills:CommunicationAnalytical skillsOrganizational skillsProject managementCrisis managementCreativitySound judgmentBrand relationship management

Languages:English

Tech Stack:FacebookSocial Bakers

Company Brief

Stanley Black & Decker

Industry: Manufacturing

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: New Britain, United States

Founded: 2010

Glassdoor: 3.5

Website