HelloFresh

1 month ago

Principal Product Manager, Loyalty & Referrals

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 3 hours agoStatus: Live

Job Summary

Lead the loyalty program as a data-driven, consumer-focused product owner for HelloFresh, anchoring the loyalty and referrals initiatives across a large-scale B2C business. Drive vision, roadmap, and metrics, collaborate with marketing/CRM, manage external partners, and communicate strategy with C-level leadership to maximize customer value and growth.

Location: Warsaw

Workplace: Onsite

Employment Type: Full time

Job Function: Product Management

Seniority: Manager level

Key Responsibilities

•Drive accountability for the vision, roadmap, and strategic direction for the loyalty program.
•Ship the milestones that move the business near-term, and balance them against bets that pay off over a longer horizon.
•Build the metric framework that connects customer behavior to program performance and commercial outcomes.
•Partner closely with marketing and CRM counterparts on program communications, reward economics, and commercial strategy.
•Engage directly with C-level and senior leadership to communicate program direction, decisions, and results.

Key Requirements

•Significant experience as a product lead at a large-scale B2C company—building consumer products at scale with a strong intuition for customer behavior and emotional drivers.
•Strong UX instincts and genuine insights into what makes an excellent customer experience.
•A data-driven, commercial mindset—knowing how to balance program generosity with business risk and impact.
•Executive presence: comfort presenting to C-level stakeholders, defending strategic tradeoffs, and working at a high level of visibility.
•Experience collaborating closely with marketing and CRM counterparts; AI utilization experience is a plus.

Experience:E-commerceRetailFood deliverySaaS

Skills:Executive presenceUxCollaborationCommunicationProblem-solving

Languages:English

Company Brief

HelloFresh

HelloFresh is a meal-kit and food subscription company that delivers fresh ingredients and recipes to consumers, offering convenient home-cooked meals through weekly subscription boxes across multiple international markets.

Industry: FoodTech

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Berlin, Germany

Founded: 2011

Glassdoor: 3.6

Website LinkedIn

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HelloFresh

1 month ago

Principal Product Manager, Loyalty & Referrals

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 3 hours agoStatus: Live

Job Summary

Location: Warsaw

Workplace: Onsite

Employment Type: Full time

Job Function: Product Management

Seniority: Manager level

Key Responsibilities

•Drive accountability for the vision, roadmap, and strategic direction for the loyalty program.
•Ship the milestones that move the business near-term, and balance them against bets that pay off over a longer horizon.
•Build the metric framework that connects customer behavior to program performance and commercial outcomes.
•Partner closely with marketing and CRM counterparts on program communications, reward economics, and commercial strategy.
•Engage directly with C-level and senior leadership to communicate program direction, decisions, and results.

Key Requirements

•Significant experience as a product lead at a large-scale B2C company—building consumer products at scale with a strong intuition for customer behavior and emotional drivers.
•Strong UX instincts and genuine insights into what makes an excellent customer experience.
•A data-driven, commercial mindset—knowing how to balance program generosity with business risk and impact.
•Executive presence: comfort presenting to C-level stakeholders, defending strategic tradeoffs, and working at a high level of visibility.
•Experience collaborating closely with marketing and CRM counterparts; AI utilization experience is a plus.

Experience:E-commerceRetailFood deliverySaaS

Skills:Executive presenceUxCollaborationCommunicationProblem-solving

Languages:English

Company Brief

HelloFresh

Industry: FoodTech

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Berlin, Germany

Founded: 2011

Glassdoor: 3.6

Website LinkedIn