Director, Global Social Media

Quince
San Francisco, California
Workplace: OnsiteFull timeUSD 165,000 - 195,000 annuallyFunction: Communications, PR & CommunityExperience: 10-12 yearsSkills: ["Leadership","Creative judgment","Executive communication","Strategic planning","Player-coach mentality"]

Own the vision and strategy for Quince’s organic social channels, treating social as a performance function tied to business outcomes. Lead and scale a global team across social management, content creation, and coordination. Build a test-and-learn engine to identify what drives performance by platform, optimize short-form video growth, and report weekly results to executives while continuously improving measurement, tooling, and content operations.

Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa
Quince
Quince
3 days ago

Director, Global Social Media

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 41 minutes agoStatus: Live

Job Summary

Own the vision and strategy for Quince’s organic social channels, treating social as a performance function tied to business outcomes. Lead and scale a global team across social management, content creation, and coordination. Build a test-and-learn engine to identify what drives performance by platform, optimize short-form video growth, and report weekly results to executives while continuously improving measurement, tooling, and content operations.
Location: San Francisco, California
Workplace: Onsite
Employment Type: Full time
Job Function: Communications, PR & Community
Seniority: Director level

Key Responsibilities

  • •Own organic social strategy, vision, and channel architecture across major platforms and emerging platforms.
  • •Lead, develop, and scale a team spanning social media management, content creation, and coordination.
  • •Run weekly social business reviews and report performance against revenue, app installs, app store clicks, engagement rate, and reach to executives.
  • •Build and operate a test-and-learn engine to identify platform performance drivers and reallocate effort accordingly.
  • •Scale short-form video growth and set content strategy across storytelling, education, and entertainment with consistent brand narrative.
Travel: Low travel

Pay and Benefits

Salary: USD 165,000 - 195,000 annually
Equity and Bonus:Equity
Perks:Annual BonusEquity

Key Requirements

  • •10-12+ years of social media experience with at least 3 years leading and developing teams.
  • •Proven experience scaling organic social for a high-growth consumer brand with results tied to business outcomes.
  • •Deep fluency in social analytics and attribution, with comfort owning an executive-facing weekly performance review.
  • •Expertise in short-form video strategy and platform-native content across TikTok, Instagram Reels, and YouTube Shorts.
  • •Experience with social measurement and tooling stacks such as Dash Social or comparable platforms.
Experience:10-12 yearsHigh-growth consumer brandConsumerShort-form videoSocial media analyticsAttributionOrganic social
Skills:LeadershipCreative judgmentExecutive communicationStrategic planningPlayer-coach mentality
Languages:English
Tech Stack:Dash SocialTikTokInstagram ReelsYouTube ShortsInstagramFacebookPinterestXLinkedInYouTube

Company Brief

Quince
Quince is a direct-to-consumer brand offering affordable, high-quality apparel, home goods, and essentials—such as cashmere, basics, and home textiles—focused on transparent sourcing and value pricing for customers.
Industry: Direct to Consumer Brands
Company Size: Medium (51 to 250 employees)
Growth: Growth Stage Startup
Headquarters: San Francisco, United States
Founded: 2015
WebsiteLinkedIn