Constellation Brands

1 week ago

Manager, Shopper Insights

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 5 hours agoStatus: Live

Job Summary

Lead shopper insights for an omnichannel marketplace by partnering with Beer Insights and cross-functional teams to identify high-impact problems, build a learning agenda, and ensure insights are delivered and actioned. Translate primary research (including path-to-purchase) and proprietary/syndicated data into sales-friendly visual decks and retailer narratives. Serve as a key liaison to sales, integrating insights into presentations, JBPs, and category reviews to drive volume and share.

Location: Chicago

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Act as primary liaison to the sales team, attending key account meetings to deliver the “voice of the shopper.”
•Identify knowledge gaps and design qualitative and quantitative research to answer critical business questions.
•Translate research and path-to-purchase findings into high-impact visual decks and sales collateral.
•Analyze proprietary and syndicated data (e.g., Circana, Numerator, Placer AI) to extract actionable recommendations that drive volume and share.
•Collaborate with Key Account Managers to build retailer-focused insights narratives and feed field realities back to the research team for commercial application.

Travel: High travel

Pay and Benefits

Salary: USD 113,500 - 177,600 annually

Perks:Paid LeaveHealth InsuranceDentalVision401k

Key Requirements

•Bachelor’s degree and 5+ years in shopper or brand insights, category management, or sales strategy within the CPG industry.
•Experience designing qualitative and quantitative research to understand shopping behavior and retailer dynamics.
•Deep commercial acumen across a major beer or CPG organization, distributor dynamics, and retailer/buyer needs.
•Exceptional presentation skills with the ability to influence internal stakeholders and external retail buyers.
•Ability to distill long research decks into must-win slides for the sales organization.

Experience:5+ yearsCPGBeerMarket researchShopper insightsOmnichannel

Education:Bachelor's

Skills:CommunicationPresentationStorytellingStakeholder influenceData synthesis

Company Brief

Constellation Brands

Produces, markets, and distributes beer, wine, and spirits brands across North America and internationally, including major labels and craft offerings, serving retail, on-premise, and e-commerce channels.

Industry: Food & Beverage

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Victor, United States

Founded: 1945

Website LinkedIn

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Constellation Brands

1 week ago

Manager, Shopper Insights

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 5 hours agoStatus: Live

Job Summary

Location: Chicago

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Act as primary liaison to the sales team, attending key account meetings to deliver the “voice of the shopper.”
•Identify knowledge gaps and design qualitative and quantitative research to answer critical business questions.
•Translate research and path-to-purchase findings into high-impact visual decks and sales collateral.
•Analyze proprietary and syndicated data (e.g., Circana, Numerator, Placer AI) to extract actionable recommendations that drive volume and share.
•Collaborate with Key Account Managers to build retailer-focused insights narratives and feed field realities back to the research team for commercial application.

Travel: High travel

Pay and Benefits

Salary: USD 113,500 - 177,600 annually

Perks:Paid LeaveHealth InsuranceDentalVision401k

Key Requirements

•Bachelor’s degree and 5+ years in shopper or brand insights, category management, or sales strategy within the CPG industry.
•Experience designing qualitative and quantitative research to understand shopping behavior and retailer dynamics.
•Deep commercial acumen across a major beer or CPG organization, distributor dynamics, and retailer/buyer needs.
•Exceptional presentation skills with the ability to influence internal stakeholders and external retail buyers.
•Ability to distill long research decks into must-win slides for the sales organization.

Experience:5+ yearsCPGBeerMarket researchShopper insightsOmnichannel

Education:Bachelor's

Skills:CommunicationPresentationStorytellingStakeholder influenceData synthesis

Company Brief

Constellation Brands

Industry: Food & Beverage

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Victor, United States

Founded: 1945

Website LinkedIn