Customer & Channel Marketing Specialist

Canon
Milan
Workplace: HybridFull timeEUR 35,000 - 40,000 annuallyFunction: Customer Support (Service Desk)Experience: 3+ yearsEducation: bachelorsSkills: ["Focus on the customer","Plan and organize effectively","Communicate effectively","Drive for results","Business acumen"]

Engage and support the National Sales Organization (NSO) with channel-focused marketing planning and execution. Collaborate closely with sales as a field-based bridge between sales and marketing, analyzing sell-in/sell-out performance, gathering market insights, and running trade marketing activities such as visual merchandising and POP materials. Manage partner/customer engagement, promotional campaign implementation, budget planning, and reporting to drive healthy sell-out growth in your channel.

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FursaFursa
Canon
Canon
1 month ago

Customer & Channel Marketing Specialist

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Last checked: 3 hours agoStatus: Live

Job Summary

Engage and support the National Sales Organization (NSO) with channel-focused marketing planning and execution. Collaborate closely with sales as a field-based bridge between sales and marketing, analyzing sell-in/sell-out performance, gathering market insights, and running trade marketing activities such as visual merchandising and POP materials. Manage partner/customer engagement, promotional campaign implementation, budget planning, and reporting to drive healthy sell-out growth in your channel.
Location: Milan
Workplace: Hybrid
Employment Type: Full time · Permanent
Job Function: Customer Support (Service Desk)
Seniority: Mid level

Key Responsibilities

  • •Develop and maintain engagement of partners and customers in each channel.
  • •Work closely with the sales team as a field role spending at least 50% of time meeting partners, customers, and final users.
  • •Bridge sales and marketing by tracking account plan (budget) vs. business results and identifying initiatives to close gaps and drive sell-out growth.
  • •Reinforce strategic partner relationships through engagement initiatives and storytelling (e.g., Total Imaging Experience).
  • •Plan and execute channel marketing activities, implement promotional campaigns, and manage related reports, budget, and monitoring for trade marketing.

Pay and Benefits

Salary: EUR 35,000 - 40,000 annually

Key Requirements

  • •Minimum 3 years of experience in a Field Specialist, Brand Expert, Brand Ambassador, or Territory Sales role.
  • •Proven experience delivering training and performing business management, including sell-in and sell-out performance monitoring across retail outlets.
  • •Experience collecting market insights and competitor intelligence within an assigned territory.
  • •Experience executing trade marketing activities, including visual merchandising and point-of-purchase (POP) materials, plus supporting events and promotions.
  • •Bachelor's degree required; good command of English (written and spoken).
Experience:3+ years
Education:Bachelor's
Skills:Focus on the customerPlan and organize effectivelyCommunicate effectivelyDrive for resultsBusiness acumen
Languages:English

Company Brief

Canon
Global technology company manufacturing imaging and optical products including cameras, camcorders, printers, scanners, and medical and industrial equipment, serving consumers, businesses, and healthcare markets worldwide.
Industry: Manufacturing
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Tokyo, Japan
Founded: 1937
Glassdoor
Glassdoor: 3.6
WebsiteLinkedIn