ICP

1 month ago

Associate Digital Media Manager, Programmatic

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Source: Company careers pageValidated by: Fursa AI

Last checked: 9 hours agoStatus: Live

Job Summary

The Associate Digital Media Manager will manage daily in-platform execution for Reckitt Core programmatic campaigns, handling setup, optimization, and reporting. You’ll collaborate with the Applied Media Science team and media publishers to ensure campaigns meet KPI targets, stay ahead on features, and drive performance across DSPs, YouTube, and related channels.

Location: Mumbai

Workplace: Onsite

Employment Type: Full time

Job Function: Communications, PR & Community

Key Responsibilities

•Set up campaigns correctly within the agreed timelines and QA against media plan instructions
•Conduct in-platform optimizations and provide weekly performance recommendations to local data analysts
•Monitor KPI delivery and budgets, making timely adjustments in-flight to align with media plans
•Collaborate with media publishers and partners to facilitate deal management and educate the broader team on new capabilities
•Maintain thorough documentation and share insights on campaign performance in reporting calls

Key Requirements

•Minimum of 3 years’ experience in digital media buying across programmatic channels
•Hands-on experience managing digital campaigns across DSP platforms such as DV360, The Trade Desk or Amazon DSP
•Strong understanding of paid advertising capabilities across YouTube including audience, placement and contextual targeting tactics
•Experience managing publisher relationships and setting up Private Marketplace or Programmatic Guaranteed buys
•Bachelor’s degree in Marketing, Business, or related field

Experience:3+ yearsAdvertisingDigital marketingProgrammatic

Education:Bachelor's

Skills:CommunicationOrganizationAttention to detailProblem-solvingTeam collaboration

Certifications:Programmatic certifications

Languages:English

Tech Stack:DV360The Trade DeskAmazon DSPYouTubeExcelPowerPointJiraMonday.com

Company Brief

ICP

Provides networking, communications products and related services for enterprise and industrial customers, offering solutions for connectivity, monitoring, and network management across multiple sectors.

Industry: Networking Equipment

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ICP