Drata

2 weeks ago

Senior Director, Demand Generation

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 38 minutes agoStatus: Live

Job Summary

Lead the strategy, execution, and performance of the demand engine, owning pipeline creation across digital, integrated campaigns, and account-based programs. Build and optimize a high-performing multi-channel demand generation system that supports global pipeline generation. You’ll drive funnel improvements, budget and performance management, and cross-functional alignment with Sales, SDR, RevOps, and Partners—while advancing AI-driven workflows for targeting, engagement, conversion, and measurable business outcomes.

Location: United States

Workplace: Remote

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Director level

Key Responsibilities

•Lead end-to-end demand generation strategy across digital, integrated, and scalable multi-channel programs.
•Own pipeline creation and acceleration aligned to revenue targets.
•Plan and execute campaigns across personas, segments, and buying stages; manage channel mix and performance.
•Build and execute AI systems and AI-driven workflows for campaign execution, personalization, lead management, and sales handoff.
•Manage and develop a high-performing demand generation team while establishing reporting on pipeline contribution, ROI, and channel performance.

Pay and Benefits

Salary: USD 188,800 - 291,500 annually

Perks:Health InsuranceDentalVision401kLife InsuranceDisability InsurancePaid LeaveLearning BudgetRemote WorkEquity

Key Requirements

•8–12+ years in B2B SaaS demand generation or growth marketing, with leadership experience.
•Proven success driving pipeline through digital, integrated, and multi-channel programs.
•Strong understanding of funnel dynamics, conversion optimization, and performance analytics.
•Experience managing budgets and optimizing for ROI across multiple programs.
•Deep experience partnering with Sales and RevOps in a pipeline-driven organization.

Experience:8+ yearsB2B SaaSGrowth marketing

Skills:LeadershipCross-functional collaborationCommunicationData-driven mindsetSystems thinking

Tech Stack:AISalesforceHubSpotCRMMarketing automation

Company Brief

Drata

Provides a continuous security and compliance automation platform to help companies achieve and maintain frameworks such as SOC 2, ISO 27001, HIPAA, and GDPR through automated evidence collection and monitoring. ([drata.com](https://drata.com/blog/fy25-momentum?utm_source=openai))

Industry: RegTech

Company Size: Large (251 to 1,000 employees)

Revenue: USD 100M to 250M

Growth: Scaleup

Valuation: Unicorn (USD 1B+)

Funding: Series C

Headquarters: San Diego, United States

Founded: 2020

Glassdoor: 3.3

Website LinkedIn Glassdoor

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Drata

2 weeks ago

Senior Director, Demand Generation

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 38 minutes agoStatus: Live

Job Summary

Location: United States

Workplace: Remote

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Director level

Key Responsibilities

•Lead end-to-end demand generation strategy across digital, integrated, and scalable multi-channel programs.
•Own pipeline creation and acceleration aligned to revenue targets.
•Plan and execute campaigns across personas, segments, and buying stages; manage channel mix and performance.
•Build and execute AI systems and AI-driven workflows for campaign execution, personalization, lead management, and sales handoff.
•Manage and develop a high-performing demand generation team while establishing reporting on pipeline contribution, ROI, and channel performance.

Pay and Benefits

Salary: USD 188,800 - 291,500 annually

Perks:Health InsuranceDentalVision401kLife InsuranceDisability InsurancePaid LeaveLearning BudgetRemote WorkEquity

Key Requirements

•8–12+ years in B2B SaaS demand generation or growth marketing, with leadership experience.
•Proven success driving pipeline through digital, integrated, and multi-channel programs.
•Strong understanding of funnel dynamics, conversion optimization, and performance analytics.
•Experience managing budgets and optimizing for ROI across multiple programs.
•Deep experience partnering with Sales and RevOps in a pipeline-driven organization.

Experience:8+ yearsB2B SaaSGrowth marketing

Skills:LeadershipCross-functional collaborationCommunicationData-driven mindsetSystems thinking

Tech Stack:AISalesforceHubSpotCRMMarketing automation

Company Brief

Drata

Industry: RegTech

Company Size: Large (251 to 1,000 employees)

Revenue: USD 100M to 250M

Growth: Scaleup

Valuation: Unicorn (USD 1B+)

Funding: Series C

Headquarters: San Diego, United States

Founded: 2020

Glassdoor: 3.3

Website LinkedIn Glassdoor