Trade Marketing Specialist (Düsseldorf, DE)

Sephora
Düsseldorf
Full timeFunction: Marketing & GrowthExperience: 2-3 yearsSkills: ["Hands-on mentality","Prioritization","Self-management","Team collaboration","Creative problem-solving"]

Own visual merchandising and trade animation execution across Sephora stores in Germany. Lead floorplan and planogram updates, manage furniture inventory, and coordinate brand ins/outs and store openings or remodels with internal teams and suppliers. Provide merchandising templates and ensure high-quality POS materials and animations through forecasting, ordering, production, delivery, and on-site execution. Manage the merchandising OPEX budget and follow up with implementation photos.

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FursaFursa
Sephora
Sephora
2 days ago

Trade Marketing Specialist (Düsseldorf, DE)

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Last checked: 18 hours agoStatus: Live

Job Summary

Own visual merchandising and trade animation execution across Sephora stores in Germany. Lead floorplan and planogram updates, manage furniture inventory, and coordinate brand ins/outs and store openings or remodels with internal teams and suppliers. Provide merchandising templates and ensure high-quality POS materials and animations through forecasting, ordering, production, delivery, and on-site execution. Manage the merchandising OPEX budget and follow up with implementation photos.
Location: Düsseldorf
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Lead floorplan management and coordinate brand ins/outs, furniture/VM material updates, and planogram/visual merchandising updates 4-6 times per year
  • •Manage furniture inventory across stores and corners and communicate changes to stores to ensure smooth execution
  • •Serve as trade marketing project lead for new store openings and remodels, aligning floorplans, coordinating fixture orders, and securing VM production, delivery, and installation
  • •Lead in-store trade animations by aligning yearly plans, forecasting, ordering, production, delivery, creating merchandise guidelines, and ensuring quality execution
  • •Own merchandising budgets (OPEX and follow-up on CAPEX investments) and coordinate POS materials with suppliers, including sourcing and negotiating
Travel: Low travel

Key Requirements

  • •At least 2-3 years in Trade Marketing with a focus on Visual Merchandising and Animation in a dynamic, growing environment
  • •Willingness to travel within DENS (Germany, Scandinavia, Switzerland) periodically
  • •Strong merchandising expertise: floorplans, planograms/VM updates, signage/POS materials, and trade animations
  • •Proficiency with MS Office, especially Excel and PowerPoint
  • •Knowledge of Adobe Creative Cloud; fluent English and German (German is a plus)
Experience:2-3 yearsRetailTrade marketingVisual merchandising
Skills:Hands-on mentalityPrioritizationSelf-managementTeam collaborationCreative problem-solving
Languages:EnglishGerman
Tech Stack:MS OfficeExcelPowerPointAdobe Creative Cloud

Company Brief

Sephora
Global retailer of cosmetics, skincare, fragrance and beauty accessories operating physical stores and e-commerce. Sephora offers multi-brand product assortments, in-store services, and digital experiences and is a subsidiary of LVMH.
Industry: Omnichannel Retail
Company Size: Enterprise (1,001+ employees)
Growth: Established Company
Headquarters: Paris, France
Founded: 1969
WebsiteLinkedIn