Principal Product Marketing Manager, Foundational AI

Roblox
San Mateo
Workplace: HybridFull timeUSD 263,710 - 300,940 annuallyFunction: Marketing & GrowthExperience: 8+ yearsSkills: ["Communication","Cross-functional collaboration","Relationship building","Narrative writing","Market sensing"]

Define how Roblox communicates the future of AI-powered creation for the Foundation AI team. Own positioning and messaging, translate technical capabilities into clear narratives, and build launch briefs and GTM alignment across Comms, Legal, DevRel, and Creative. Stay ahead of the AI landscape, connect creator sentiment and market signals back into product and roadmap discussions, and drive sustained education and adoption.

Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa
Roblox
Roblox
1 day ago

Principal Product Marketing Manager, Foundational AI

âś“ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 5 hours agoStatus: Live

Job Summary

Define how Roblox communicates the future of AI-powered creation for the Foundation AI team. Own positioning and messaging, translate technical capabilities into clear narratives, and build launch briefs and GTM alignment across Comms, Legal, DevRel, and Creative. Stay ahead of the AI landscape, connect creator sentiment and market signals back into product and roadmap discussions, and drive sustained education and adoption.
Location: San Mateo
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Own positioning and messaging for Foundation AI products, turning technical capability into narratives that earn trust and drive action with creators.
  • •Use hands-on product familiarity to craft better marketing stories and briefs.
  • •Develop a point of view on Roblox’s role in the AI landscape and articulate what makes AI-native creation distinct.
  • •Thread individual launches into a larger arc while maintaining momentum in a fast-shipping environment.
  • •Close the loop between market and product by bringing creator sentiment and market signals into roadmap conversations and sustained education.

Pay and Benefits

Salary: USD 263,710 - 300,940 annually
Equity and Bonus:Equity

Key Requirements

  • •8+ years of Product Marketing experience at a high-growth technology company, ideally with developer tools, AI products, or technical platforms.
  • •Strong curiosity about AI with hands-on experimentation and the ability to explain it clearly without oversimplifying.
  • •Narrative instinct to turn technical briefings into compelling, legible stories.
  • •Exceptional written and verbal communication skills for a developer community, executives, and creative briefs.
  • •Proven ability to drive cross-functional alignment and quarterback GTM across Comms, Legal, DevRel, and Creative.
Experience:8+ years
Skills:CommunicationCross-functional collaborationRelationship buildingNarrative writingMarket sensing
Languages:English

Company Brief

Roblox
Operates an online platform for user-generated games and virtual experiences, enabling creators to build, publish, and monetize interactive 3D experiences for a global community of players.
Industry: Gaming
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: San Mateo, United States
Founded: 2004
WebsiteLinkedIn