Digital Media Manager

Procter & Gamble
Indonesia
Workplace: OnsiteFull timeFunction: Marketing & GrowthExperience: 3-5 yearsEducation: bachelorsSkills: ["Strategic thinking","Analytical thinking","Project management","Communication","Leadership"]

Own how P&G Indonesia wins in digital media by shaping digital media strategy and strengthening capabilities across the media ecosystem. Drive growth through media effectiveness and efficiency—improving mental availability (TOMA/UBA) and brand penetration. Lead best-practice media operations, oversee performance data measurement and analytics, and collaborate cross-functionally with Brand, Marketing, Finance, Procurement, communications/digital commerce, regional media teams, and agencies to execute integrated digital plans.

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FursaFursa
Procter & Gamble
Procter & Gamble
5 hours ago

Digital Media Manager

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Source: Company careers pageValidated by: Fursa AI
Last checked: 5 hours agoStatus: Live

Job Summary

Own how P&G Indonesia wins in digital media by shaping digital media strategy and strengthening capabilities across the media ecosystem. Drive growth through media effectiveness and efficiency—improving mental availability (TOMA/UBA) and brand penetration. Lead best-practice media operations, oversee performance data measurement and analytics, and collaborate cross-functionally with Brand, Marketing, Finance, Procurement, communications/digital commerce, regional media teams, and agencies to execute integrated digital plans.
Location: Indonesia
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Own how P&G Indonesia wins in digital media by shaping digital media strategy and building capabilities.
  • •Maximize digital media contribution to business growth by strengthening mental availability (TOMA/UBA) and supporting penetration growth.
  • •Identify, develop, and implement standardized media operations processes; drive efficiency/effectiveness in media buying, trafficking, and verification.
  • •Oversee collection, integration, and analysis of media performance data to ensure accuracy and enable optimization.
  • •Partner cross-functionally with Brand/Marketing/Finance/Procurement and global/regional media teams to align on strategies and drive integrated media plans.

Key Requirements

  • •3–5 years of work experience in digital media, preferably in FMCG/tech and multinational E-commerce/Digital FMCG with high salience of digital media spend.
  • •Strong strategic and analytical thinking to interpret complex data, identify trends, and deliver actionable insights.
  • •Proven experience leading digital innovation while managing significant digital/media budgets and demonstrating strong financial acumen.
  • •Excellent project management skills with a track record of driving initiatives to completion.
  • •Bachelor’s degree or above.
Experience:3-5 yearsFMCGTechE-commerceDigital FMCG
Education:Bachelor's
Skills:Strategic thinkingAnalytical thinkingProject managementCommunicationLeadership
Tech Stack:TikTokInstagramMetaYouTubeCPASPerformance MarketingMedia buyingTraffickingVerificationMedia performance data

Company Brief

Procter & Gamble
Procter & Gamble is a global consumer goods company that develops, manufactures, and markets branded household, personal care, and health products across categories like beauty, grooming, health care, fabric & home care, and baby & family care.
Industry: Consumer Goods
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Cincinnati, United States
Founded: 1837
WebsiteLinkedIn