19 hours ago

Product Marketing Manager, Global Accounts - Global Business Solutions

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 19 hours agoStatus: Live

Job Summary

Own the GTM lifecycle for TikTok’s core monetization products for Global Accounts, translating central product strategy into client-specific activation plans and measurable revenue impact. Partner with Product, Sales, PSO, and Enablement to ensure launch readiness, run alpha/beta testing, surface adoption barriers, and build performance dashboards. Serve as the primary liaison consolidating client feedback to align roadmaps and improve advertiser value worldwide.

Location: New York

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Key Responsibilities

•Lead GTM planning and execution for TikTok’s platform and core monetization products.
•Translate product strategies into vertical and client-specific activation plans; define positioning and messaging.
•Drive product readiness via sales enablement, documentation, workshops, and measurable adoption campaigns.
•Conduct inbound research and facilitate alpha/beta client testing; translate learnings into product improvements and scaled rollouts.
•Define adoption and revenue metrics, build performance dashboards, and consolidate insights into weekly and monthly reports.

Key Requirements

•BA/BS degree or equivalent experience.
•5+ years of experience in product marketing, product management, GTM strategy, or strategy & operations, preferably in digital media or advertising.
•Translate central product strategies into client solutions with measurable revenue results.
•Excellent communication and stakeholder management, including managing cross-functional launches, product testing, and adoption campaigns.
•Strong analytical and systems-thinking skills to connect insights to actionable next steps and scale operational processes.

Experience:5+ yearsDigital mediaAdvertisingSaaS

Education:Bachelor's

Skills:CommunicationStakeholder managementAnalytical thinkingSystems thinkingOrganization

Tech Stack:PixelsAPIAI

Company Brief

TikTok

Short-form video platform that lets users create, share, and discover entertainment content through algorithmic recommendations. It also offers advertising and creator tools for brands, influencers, and businesses.

Industry: Digital Media

Company Size: Enterprise (1,001+ employees)

Growth: Scaleup

Headquarters: Singapore, Singapore

Founded: 2016

Website LinkedIn

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TikTok

19 hours ago

Product Marketing Manager, Global Accounts - Global Business Solutions

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 19 hours agoStatus: Live

Job Summary

Location: New York

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Key Responsibilities

•Lead GTM planning and execution for TikTok’s platform and core monetization products.
•Translate product strategies into vertical and client-specific activation plans; define positioning and messaging.
•Drive product readiness via sales enablement, documentation, workshops, and measurable adoption campaigns.
•Conduct inbound research and facilitate alpha/beta client testing; translate learnings into product improvements and scaled rollouts.
•Define adoption and revenue metrics, build performance dashboards, and consolidate insights into weekly and monthly reports.

Key Requirements

•BA/BS degree or equivalent experience.
•5+ years of experience in product marketing, product management, GTM strategy, or strategy & operations, preferably in digital media or advertising.
•Translate central product strategies into client solutions with measurable revenue results.
•Excellent communication and stakeholder management, including managing cross-functional launches, product testing, and adoption campaigns.
•Strong analytical and systems-thinking skills to connect insights to actionable next steps and scale operational processes.

Experience:5+ yearsDigital mediaAdvertisingSaaS

Education:Bachelor's

Skills:CommunicationStakeholder managementAnalytical thinkingSystems thinkingOrganization

Tech Stack:PixelsAPIAI

Company Brief

TikTok

Industry: Digital Media

Company Size: Enterprise (1,001+ employees)

Growth: Scaleup

Headquarters: Singapore, Singapore

Founded: 2016

Website LinkedIn