Specialist, Sales Controller & CRM Process

Own CRM governance for sales processes by ensuring process adherence, pipeline data integrity, and compliance KPIs. Maintain master data quality for accounts, contacts, and opportunities, including cleansing and deduplication. Build and deploy Power Automate workflows to reduce manual CRM work, and create dashboards that track pipeline health and data quality. Serve as the primary operational contact for internal teams on CRM support, training, and documentation.