Senior DR Creative Strategist

Happy Mammoth
Prague
Workplace: RemoteFull timeFunction: Administration & Executive AssistanceSkills: ["Communication","Creative strategy","Data-informed decision making","Creative testing","Collaboration"]

Develop and pitch direct-response creative concepts for eCommerce, crafting clear briefs that turn performance insights into actionable direction. Partner with designers, video editors, and UGC creators to execute concepts from idea to finished assets, then track performance metrics and iterate based on results. Run structured creative tests, adapt messaging for Australia, the U.S., and EU markets, and stay ahead of platform and competitor trends for ongoing creative effectiveness.

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Happy Mammoth
Happy Mammoth
23 hours ago

Senior DR Creative Strategist

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Last checked: 7 hours agoStatus: Live
Reposted: similar role first listed 7 hours ago

Job Summary

Develop and pitch direct-response creative concepts for eCommerce, crafting clear briefs that turn performance insights into actionable direction. Partner with designers, video editors, and UGC creators to execute concepts from idea to finished assets, then track performance metrics and iterate based on results. Run structured creative tests, adapt messaging for Australia, the U.S., and EU markets, and stay ahead of platform and competitor trends for ongoing creative effectiveness.
Location: Prague
Workplace: Remote
Employment Type: Full time
Job Function: Administration & Executive Assistance
Seniority: Sr. Manager level

Key Responsibilities

  • •Develop and pitch new direct response creative concepts on an ongoing cadence to maintain a pipeline of fresh angles and hooks.
  • •Write strategic creative briefs translating performance insights into actionable creative direction.
  • •Partner with designers, editors, and UGC talent to execute concepts from brief to finished assets.
  • •Track and report concept performance metrics (e.g., win rate, baseline hits) and use results to refine future briefs.
  • •Structure and run creative tests with hypotheses, and adapt messaging for key regional markets (Australia, U.S., EU).

Pay and Benefits

Perks:Paid LeaveRemote Work

Key Requirements

  • •Proven experience developing direct response creative concepts for eCommerce brands, with bonus experience in health or supplements.
  • •Track record of consistently generating new winning concepts at scale.
  • •Background in direct-response copywriting, with strong understanding of hooks, angles, and pain-point-led narratives.
  • •Experience briefing and directing designers, video editors, and UGC creators to bring concepts to life.
  • •Comfort working from performance data and understanding creative nuances across Meta, TikTok, and YouTube; ability to structure and run iterative creative tests.
Experience:ECommerceHealthSupplementsB2CDirect response
Skills:CommunicationCreative strategyData-informed decision makingCreative testingCollaboration
Languages:English
Tech Stack:MetaTikTokYouTubeMotionForeplayUGC

Company Brief

Happy Mammoth
E-commerce company that formulates and sells natural, science-backed supplements and wellness products primarily for women, focusing on hormone balance, digestion, and overall wellbeing via direct-to-consumer channels.
Industry: Direct to Consumer Brands
Company Size: Medium (51 to 250 employees)
Funding: Bootstrapped
Headquarters: Miami, United States
Founded: 2017
Glassdoor
Glassdoor: 4.6
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