HP Media Strategist

HP
Singapore
Full timeFunction: Marketing & GrowthExperience: 8-12 yearsEducation: bachelorsSkills: ["Strategic thinking","Effective communication","Results orientation","Learning agility","Influencing & relationship management"]

Lead HP’s end-to-end media strategy and execution for the Korea market. Serve as the media subject matter expert and primary partner to Marketing stakeholders, agencies, and platform partners. Develop integrated media strategies, oversee planning and activation across digital and offline channels, drive performance optimization using measurement and analytics, and ensure alignment to global media governance and investment frameworks. Build relationships with key platforms and champion innovative media approaches.

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HP
HP
14 hours ago

HP Media Strategist

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Job Summary

Lead HP’s end-to-end media strategy and execution for the Korea market. Serve as the media subject matter expert and primary partner to Marketing stakeholders, agencies, and platform partners. Develop integrated media strategies, oversee planning and activation across digital and offline channels, drive performance optimization using measurement and analytics, and ensure alignment to global media governance and investment frameworks. Build relationships with key platforms and champion innovative media approaches.
Location: Singapore
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Develop and lead integrated media strategies aligned to business, brand, demand generation, and commercial objectives.
  • •Partner with Marketing stakeholders to translate campaign goals into audience, channel, investment, and measurement strategies.
  • •Oversee media planning, activation, optimization, and performance management across digital and offline channels.
  • •Act as the primary point of contact for agency partners, ensuring strategic alignment and accountability to business outcomes.
  • •Build and manage relationships with key media platform partners (e.g., Google, Meta, LinkedIn, Naver, Kakao) and drive innovation using audience intelligence, automation, and measurement frameworks.

Key Requirements

  • •Four-year/Graduate degree in Marketing, Communications, Business Administration, Advertising, Journalism (or related) or equivalent work experience.
  • •Typically 8-12+ years of experience in media strategy, media planning/activation, digital marketing, agency management, or related fields.
  • •Fluency in Korean and English to engage local and regional stakeholders.
  • •Experience working within the Korean media ecosystem (agency-side, platform-side, or in-house marketing).
  • •Experience managing integrated media campaigns across search, social, programmatic, video, commerce, and emerging channels.
Experience:8-12 years
Education:Bachelor's in Marketing, Communications, Business Administration, Advertising, Journalism (or related)
Skills:Strategic thinkingEffective communicationResults orientationLearning agilityInfluencing & relationship management
Languages:KoreanEnglish
Tech Stack:Google AnalyticsMarTechSearch Engine Marketing (SEM)Paid Social MediaProgrammatic AdvertisingMarketing AnalyticsMarketing Measurement & Attribution

Company Brief

HP
Designs and manufactures personal computers, printers, and related supplies, as well as provides software, services, and solutions for consumers and enterprises worldwide.
Industry: Hardware Devices
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Palo Alto, United States
Founded: 1939
Glassdoor
Glassdoor: 3.8
WebsiteLinkedIn