Marketing Manager

Lalamove
London
Workplace: OnsiteFull timeFunction: Marketing & GrowthExperience: 6+ yearsSkills: ["Communication","Problem-solving","Teamwork","Data-driven","Time management"]

A London-based Marketing Manager leading the UK marketing effort across full funnels, driving awareness, user acquisition, growth and retention. You’ll lead the local marketing team, collaborate with regional stakeholders, optimize channels like Facebook/Google Ads, derive insights from product data, and pursue revenue and partnership opportunities within a startup environment.

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Lalamove
Lalamove
5 months ago

Marketing Manager

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Source: Company careers pageValidated by: Fursa AI
Last checked: 3 hours agoStatus: Live

Job Summary

A London-based Marketing Manager leading the UK marketing effort across full funnels, driving awareness, user acquisition, growth and retention. You’ll lead the local marketing team, collaborate with regional stakeholders, optimize channels like Facebook/Google Ads, derive insights from product data, and pursue revenue and partnership opportunities within a startup environment.
Location: London
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Responsible for the marketing success in the UK across full funnels
  • •Develop and implement brand introductory and marketing plans to drive awareness, user acquisition, growth and retention, as well as driver lead growth, and ultimately to achieve marketing KPIs such as first-time user, user base, driver lead growth, number of order, cost control (e.g. CAC) etc.
  • •Manage internal and external resources to ensure marketing & PR campaign to be rolled out as planned
  • •Drive channel performance optimization of Facebook Ads, Google Ads, network campaigns, etc.
  • •Derive actionable insights from marketing and product data and take prompt actions in optimization growth hacking through constant testing to uncover new marketing opportunities

Key Requirements

  • •6+ years of working experience and a proven track record of success
  • •Prior experience in a marketing-related role in a tech company is a plus
  • •Data-driven with proven experience deriving marketing opportunities and strategy through data analysis and working in an ROI-driven organization
  • •Proficient with marketing technology tools and able to turn marketing data into actionable insights
  • •Previous experience in acquisition, digital and offline marketing, CRM or other growth marketing related roles would be highly preferred
  • •Organised, meticulous, results-oriented, able to work under pressure and tight deadlines. Able to multitask and prioritize tasks in a fast-moving environment
  • •Team-player with start-up spirit and able to fit in a diversified and dynamic working environment
  • •Excellent command in written and spoken English
Experience:6+ yearsMarketingTech
Skills:CommunicationProblem-solvingTeamworkData-drivenTime management
Languages:English
Tech Stack:Facebook AdsGoogle AdsCRMMarketing automation

Company Brief

Lalamove
On-demand logistics platform providing same-day delivery, courier, and freight services for individuals and businesses across urban centers, connecting drivers with customers via a mobile and web app.
Industry: Last Mile Delivery
Company Size: Enterprise (1,001+ employees)
Growth: Scaleup
Valuation: Unicorn (USD 1B+)
Funding: Series E+
Headquarters: Hong Kong, Hong Kong
Founded: 2013
WebsiteLinkedIn