Head of Brand Narrative & Keynote

Ashby
United States
Workplace: RemoteFull timeUSD 190,000 - 220,000 annuallyFunction: Administration & Executive AssistanceSkills: ["Strategic thinking","Storytelling","Research synthesis","Cross-functional collaboration","Communication"]

Own Ashby’s overarching company and brand narrative, translating customer research, product direction, market dynamics, and company vision into clear messages that scale across segments. Build and maintain a scalable messaging framework, lead the narrative and planning for Ashby One Keynote in partnership with the CEO, and develop startup and lower mid-market messaging and enablement. Start as an individual contributor, then grow a team under you.

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Ashby
Ashby
13 hours ago

Head of Brand Narrative & Keynote

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Last checked: 13 hours agoStatus: Live

Job Summary

Own Ashby’s overarching company and brand narrative, translating customer research, product direction, market dynamics, and company vision into clear messages that scale across segments. Build and maintain a scalable messaging framework, lead the narrative and planning for Ashby One Keynote in partnership with the CEO, and develop startup and lower mid-market messaging and enablement. Start as an individual contributor, then grow a team under you.
Location: United States
Workplace: Remote
Employment Type: Full time
Job Function: Administration & Executive Assistance
Seniority: Sr. Director level

Key Responsibilities

  • •Own Ashby’s company and brand narrative, including differentiation at the company level and keeping segment-specific stories consistent.
  • •Maintain a scalable messaging framework that feeds into other teams’ work and go-to-market campaigns.
  • •Use front-line buyer insights by listening to Gong calls and engaging with customer-facing teams.
  • •Own the annual Ashby One Keynote narrative arc and partner with the CEO to shape and refine the story; manage planning and speaker-related progress.
  • •Develop startup and lower mid-market narrative and content (e.g., sales decks and enablement) and align with Enterprise PMM and Partnerships/VC Program messaging.

Pay and Benefits

Salary: USD 190,000 - 220,000 annually
Equity and Bonus:Equity
Perks:EquityPaid LeaveParental LeaveLearning BudgetEquipment Budget

Key Requirements

  • •A confident, senior narrative thinker who can work directly with a CEO on high-stakes storytelling.
  • •Experience in product marketing, brand/corporate marketing, or content/communications leadership.
  • •Ability to synthesize company vision, market dynamics, and enablement into coherent narratives across audiences and segments.
  • •Strong research and messaging skills, including conducting customer interviews/surveys and running qualitative and quantitative market research.
  • •Comfort with deep individual-contributor work early on, with a path to eventually build and lead a team.
Skills:Strategic thinkingStorytellingResearch synthesisCross-functional collaborationCommunication
Tech Stack:GongAI tools

Company Brief

Ashby
Ashby builds an all‑in‑one recruiting platform (ATS, CRM, scheduling, analytics and AI features) that helps high‑growth companies streamline hiring, improve candidate experience, and deliver data‑driven talent decisions.
Industry: HR Tech
Company Size: Medium (51 to 250 employees)
Growth: Scaleup
Funding: Series D
Headquarters: San Francisco, United States
Founded: 2018
Glassdoor
Glassdoor: 4.6
WebsiteLinkedInGlassdoor