Glean

2 months ago

Senior Manager, Lifecycle Marketing Operations

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 23 hours agoStatus: Live

Job Summary

Senior, process‑driven marketer who owns end‑to‑end lifecycle campaign execution, measurement, and quality for Tier 0 programs. Partners with Demand Gen and SDRs to architect Marketo and Salesforce structures, maintain taxonomy, embed AI workflows, and drive funnel improvements with trusted reporting.

Location: Mountain View, San Francisco

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Sr. Manager level

Key Responsibilities

•Own end‑to‑end build, launch, and QA for Tier 0 and other high‑impact campaigns (product drops, strategic webinars, flagship events, ABM programs, partner campaigns) in Marketo and Salesforce.
•Serve as the real‑time operational counterpart to Demand Gen and SDR leaders during key launches (e.g., content updates, last‑minute list changes, routing or SLA tweaks).
•Own the campaign architecture across Marketo and Salesforce for your scope: program templates, channel and SFDC campaign types, UTMs, statuses, and success definitions.
•Maintain and improve lead lifecycle flows, campaign membership rules, and key operational workflows that affect pipeline measurement and SDR follow‑up.
•Own the MarTech stack that supports lead generation and follow‑up (e.g., Marketo, Goldcast, LeanData etc).

Pay and Benefits

Salary: USD 190,000 - 225,000 annually

Perks:MedicalVisionDental401kHome OfficeEducation StipendWellness Stipend

Key Requirements

•5+ years in Marketing Operations, Campaign Operations, or Demand Gen operations roles in B2B SaaS.
•Proven track record owning complex, multi‑channel campaign builds and being the go‑to Marketo/SFDC/HubSpot expert for demand teams.
•Strong working knowledge of Salesforce campaigns, opportunities, leads/contacts, and how they connect to reporting and attribution.
•Strong communication skills; can translate between marketers, SDRs, and ops/engineering partners.
•Comfortable operating in a fast‑moving environment with evolving priorities, and proactively surfacing risks and tradeoffs.

Experience:5+ yearsB2B SaaS

Skills:MarketoSalesforceHubSpotGoldcastLeanData

Languages:English

Tech Stack:MarketoSalesforceHubSpotGoldcastLeanData

Company Brief

Glean

Provides an enterprise search and knowledge discovery platform that helps organizations find information across apps, drives, and internal tools, improving employee productivity and onboarding through AI-powered search and relevance ranking.

Industry: Enterprise Software

Company Size: Large (251 to 1,000 employees)

Growth: Scaleup

Headquarters: San Francisco, United States

Founded: 2017

Website LinkedIn

Loading job details...

Preparing the role view and application actions.

Glean

2 months ago

Senior Manager, Lifecycle Marketing Operations

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 23 hours agoStatus: Live

Job Summary

Location: Mountain View, San Francisco

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Sr. Manager level

Key Responsibilities

•Own end‑to‑end build, launch, and QA for Tier 0 and other high‑impact campaigns (product drops, strategic webinars, flagship events, ABM programs, partner campaigns) in Marketo and Salesforce.
•Serve as the real‑time operational counterpart to Demand Gen and SDR leaders during key launches (e.g., content updates, last‑minute list changes, routing or SLA tweaks).
•Own the campaign architecture across Marketo and Salesforce for your scope: program templates, channel and SFDC campaign types, UTMs, statuses, and success definitions.
•Maintain and improve lead lifecycle flows, campaign membership rules, and key operational workflows that affect pipeline measurement and SDR follow‑up.
•Own the MarTech stack that supports lead generation and follow‑up (e.g., Marketo, Goldcast, LeanData etc).

Pay and Benefits

Salary: USD 190,000 - 225,000 annually

Perks:MedicalVisionDental401kHome OfficeEducation StipendWellness Stipend

Key Requirements

•5+ years in Marketing Operations, Campaign Operations, or Demand Gen operations roles in B2B SaaS.
•Proven track record owning complex, multi‑channel campaign builds and being the go‑to Marketo/SFDC/HubSpot expert for demand teams.
•Strong working knowledge of Salesforce campaigns, opportunities, leads/contacts, and how they connect to reporting and attribution.
•Strong communication skills; can translate between marketers, SDRs, and ops/engineering partners.
•Comfortable operating in a fast‑moving environment with evolving priorities, and proactively surfacing risks and tradeoffs.

Experience:5+ yearsB2B SaaS

Skills:MarketoSalesforceHubSpotGoldcastLeanData

Languages:English

Tech Stack:MarketoSalesforceHubSpotGoldcastLeanData

Company Brief

Glean

Industry: Enterprise Software

Company Size: Large (251 to 1,000 employees)

Growth: Scaleup

Headquarters: San Francisco, United States

Founded: 2017

Website LinkedIn