Growth Marketing Lead - Insurance Venture

Design and launch the end-to-end marketing strategy for a new SME insurance business, building a scalable, multi-channel growth engine across digital, partner, and offline channels. Own the go-to-market approach and run experiments across messaging, audiences, channels, pricing, and customer journeys. Drive lead nurturing and acquisition metrics through policy conversion and renewals, while leveraging AI and automation to increase experimentation velocity and improve campaign optimization.