Product Marketing Manager

Sierra
San Francisco
Workplace: OnsiteFull timeUSD 160,000 - 225,000 annuallyFunction: Marketing & GrowthExperience: 5+ yearsSkills: ["Communication","Collaboration","Leadership","Storytelling","Data-driven"]

Product Marketing Manager responsible for crafting differentiated product messaging, enabling the GTM team, and leading product launches for a B2B SaaS platform. You'll develop positioning, enablement assets, and compelling demos, collaborating with product and engineering, while contributing across channels to drive adoption and sales success.

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FursaFursa
Sierra
Sierra
7 months ago

Product Marketing Manager

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Source: Company careers pageValidated by: Fursa AI
Last checked: 18 hours agoStatus: Live

Job Summary

Product Marketing Manager responsible for crafting differentiated product messaging, enabling the GTM team, and leading product launches for a B2B SaaS platform. You'll develop positioning, enablement assets, and compelling demos, collaborating with product and engineering, while contributing across channels to drive adoption and sales success.
Location: San Francisco
Workplace: Onsite
Employment Type: Full time · Permanent
Job Function: Marketing & Growth

Key Responsibilities

  • •Product Messaging and Launches: Develop crystal-clear, differentiated product messaging and positioning, from messaging architecture to web copy to release marketing-level details.
  • •GTM Content & Enablement: Develop enablement playbooks and assets, including first call decks, email templates, customer story slides, ROI slides, and more; partner with GTM leadership to ensure readiness.
  • •Demos and Technical PMM: Build deep understanding of platform functionality and partner with product/engineering to create compelling demos that inspire interest and sales.
  • •Marketing Generalist and X-Functional Leader: Contribute across channels and activations (digital ads, keynote development, customer stories) in a small team with big goals.
  • •Sales Enablement & Asset Creation: Create beautiful, differentiated assets for Sales and deliver enablement programs to maximize impact.

Pay and Benefits

Salary: USD 160,000 - 225,000 annually
Equity and Bonus:Equity
Perks:Health InsuranceDentalVision401kRetirementParantal LeaveParential LeaveMeal AllowanceFree AlphornPaid Leave

Key Requirements

  • •5+ years of B2B marketing experience, with a track record in driving product launches and release marketing.
  • •Expertise in developing company and product positioning and messaging from scratch, and translating messaging into marketing artifacts and sales assets.
  • •Passion for understanding enterprise customers, their needs, and the context in which they work.
  • •Experience building and overseeing marketing demos, including scripting and production oversight.
  • •Ability to create assets that help sales succeed and to develop enablement programs for sales teams.
Experience:5+ years
Skills:CommunicationCollaborationLeadershipStorytellingData-driven
Languages:English
Tech Stack:Google SlidesKeynote

Company Brief

Sierra
Develops advanced AI agents and tools focused on building autonomous, generalist machine learning systems to assist developers and enterprises in automating complex workflows, decision-making, and application-level tasks.
Industry: AI & Machine Learning
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