Thought Leadership Marketing Specialist II-B2B Retail

AutoTrader.com
Atlanta
Workplace: HybridFull timeUSD 55,600 - 83,400 annuallyFunction: Marketing & GrowthExperience: 2+ yearsEducation: bachelorsSkills: ["Writing","Editing","Proofreading","Attention to detail","Organizational skills","Collaboration","Communication","Project coordination","Research"]

Create, coordinate, publish, and distribute B2B thought leadership content for Cox Automotive’s retail software business. You’ll write and edit across multiple formats, manage editorial calendars and publishing workflows, and publish on channels like the company website/blog, LinkedIn, email, and internal platforms. Support content organization in Seismic and track performance metrics (page views, engagement, email open rates) while using AI tools to accelerate drafting, editing, research, and repurposing.

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FursaFursa
AutoTrader.com
AutoTrader.com
12 hours ago

Thought Leadership Marketing Specialist II-B2B Retail

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Source: Company careers pageValidated by: Fursa AI
Last checked: 12 hours agoStatus: Live

Job Summary

Create, coordinate, publish, and distribute B2B thought leadership content for Cox Automotive’s retail software business. You’ll write and edit across multiple formats, manage editorial calendars and publishing workflows, and publish on channels like the company website/blog, LinkedIn, email, and internal platforms. Support content organization in Seismic and track performance metrics (page views, engagement, email open rates) while using AI tools to accelerate drafting, editing, research, and repurposing.
Location: Atlanta
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Write, edit, and proofread B2B content across formats including blog posts, social media, email copy, and event materials.
  • •Manage and maintain an editorial content calendar, coordinating deadlines, reviews, and publishing schedules.
  • •Publish and distribute content across digital channels (company website/blog, LinkedIn, email, and internal platforms) with brand consistency.
  • •Organize, tag, and maintain content in Seismic and other enablement/content management platforms so assets remain current and findable.
  • •Track and report content performance metrics and support event content needs, research, and AI-accelerated content production.
Travel: Medium travel

Pay and Benefits

Salary: USD 55,600 - 83,400 annually
Perks:Health InsuranceDentalVision401kPet InsurancePaid LeaveParental LeaveLearning Budget

Key Requirements

  • •Bachelor’s degree in a related discipline and 2 years of experience in content marketing, copywriting, editorial coordination, or a related marketing role.
  • •Strong writing and editing skills across multiple B2B content formats.
  • •Experience managing content calendars and publishing workflows with strong attention to detail and multiple deadlines.
  • •Familiarity with content management systems, social publishing tools, and sales enablement platforms (Seismic or similar).
  • •Active user of AI writing and productivity tools for drafting, editing, and content repurposing.
Experience:2+ yearsContent marketingCopywritingEditorial coordinationB2B marketing
Education:Bachelor's in related discipline
Skills:WritingEditingProofreadingAttention to detailOrganizational skillsCollaborationCommunicationProject coordinationResearch
Tech Stack:SeismicLinkedInEmailWebsite/blogContent management systemsGenerative AI

Eligibility

Work Authorization:Authorization required. Sponsorship not provided.

Company Brief

AutoTrader.com
Operates a leading online marketplace for buying and selling new and used vehicles, connecting consumers, dealers, and automotive service providers with vehicle listings, pricing tools, reviews, and financing resources.
Industry: Online Marketplaces
Company Size: Enterprise (1,001+ employees)
Growth: Established Company
Headquarters: Atlanta, United States
Founded: 1997
WebsiteLinkedIn