Manager, Growth Marketing

Razorpay
Bengaluru
Workplace: OnsiteFull timeFunction: Marketing & GrowthExperience: 2-3 yearsSkills: ["Ownership","Storytelling","Communication","Analytical mindset","Self-driven"]

Own and execute GTM launches for upcoming cross-border products, shaping positioning and messaging while coordinating with Product, Sales, and Design. Drive funnel acquisition and optimize the customer journey from awareness to conversion using data, experimentation, and A/B testing. Build a community of cross-border exporters through events and content, translate insights into sharper campaigns, and report performance metrics to leadership.

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FursaFursa
Razorpay
Razorpay
1 month ago

Manager, Growth Marketing

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Source: Company careers pageValidated by: Fursa AI
Last checked: 11 hours agoStatus: Live

Job Summary

Own and execute GTM launches for upcoming cross-border products, shaping positioning and messaging while coordinating with Product, Sales, and Design. Drive funnel acquisition and optimize the customer journey from awareness to conversion using data, experimentation, and A/B testing. Build a community of cross-border exporters through events and content, translate insights into sharper campaigns, and report performance metrics to leadership.
Location: Bengaluru
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Own and execute GTM launches for upcoming cross-border products, including positioning, messaging, launch plans, and cross-functional coordination.
  • •Drive funnel acquisition strategy by planning and running campaigns across channels to generate quality leads and improve conversion.
  • •Identify and fix drop-offs across the acquisition funnel using data, experimentation, and A/B testing.
  • •Build and curate a cross-border exporter community through events, content, forums, and partnerships to drive engagement and organic growth.
  • •Track, report, and present marketing performance metrics to leadership and collaborate across Product, Sales, Design, and Content for consistent messaging.

Key Requirements

  • •2 to 3 years of experience in Marketing, Growth, or Demand Generation roles in B2B SaaS or Fintech.
  • •Proven experience planning and executing GTM launches for new products or features.
  • •Strong understanding of acquisition funnels and optimizing customer journeys to improve conversion.
  • •Experience building or managing communities, forums, or customer advocacy programs using an analytical, data-driven approach.
  • •Strong storytelling, content, and stakeholder communication skills with eagerness to leverage AI for workflows and insights.
Experience:2-3 yearsB2B SaaSFintechPaymentsCross-border trade
Skills:OwnershipStorytellingCommunicationAnalytical mindsetSelf-driven
Languages:English
Tech Stack:A/B testingAISQLDashboardsBI toolsMarketing automationCRM tools

Company Brief

Razorpay
Provides payment processing, banking, lending, and financial infrastructure products for Indian businesses. Razorpay offers payment gateway services, payouts, banking-as-a-service, credit, and developer-focused APIs to help companies accept and manage online payments.
Industry: Fintech Infrastructure
Company Size: Enterprise (1,001+ employees)
Growth: Scaleup
Valuation: Unicorn (USD 1B+)
Funding: Series E+
Headquarters: Bengaluru, India
Founded: 2014
WebsiteLinkedIn