Growth Marketing Manager

Kikoff
San Francisco
Workplace: OnsiteFull timeUSD 133,000 - 157,000 annuallyFunction: Marketing & GrowthExperience: 3+ yearsSkills: ["Communication","Problem-solving","Collaboration","Analytical","Attention to detail"]

Drive user growth for a leading fintech consumer brand by scaling paid channels, optimizing CAC/ROAS, and collaborating with in-house creative, product, and data teams. Own end-to-end campaigns across multiple online channels, run AB tests, and test new growth opportunities to accelerate adoption of early-stage products in a fast-moving fintech/D2C environment.

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Kikoff
Kikoff
5 months ago

Growth Marketing Manager

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Source: Company careers pageValidated by: Fursa AI
Last checked: 22 hours agoStatus: Live

Job Summary

Drive user growth for a leading fintech consumer brand by scaling paid channels, optimizing CAC/ROAS, and collaborating with in-house creative, product, and data teams. Own end-to-end campaigns across multiple online channels, run AB tests, and test new growth opportunities to accelerate adoption of early-stage products in a fast-moving fintech/D2C environment.
Location: San Francisco
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth

Key Responsibilities

  • •Grow the number of users who join our program while keeping constant or improving our CAC/ROAS.
  • •Own campaigns hand-on-keyboard across multiple online channels, strategize and develop creative with our in-house creative agency, hypothesize and prioritize tests through the funnel and autonomously drive growth for the business.
  • •Work closely with data/engineering to ensure proper attribution (AppsFlyer/Firebase/GA4).
  • •Drive, optimize, and measure KPIs for each campaign.
  • •Continually design and execute AB tests to make the most effective campaigns.

Pay and Benefits

Salary: USD 133,000 - 157,000 annually

Key Requirements

  • •3+ years of a proven track record of driving towards growth goals under set CAC/ROAS or volume targets, timelines and budgets or a strong track record in an analytical academic discipline or structured and data-driven job.
  • •Experience managing meaningful monthly budgets (at least $200K+/month)
  • •Deep hands-on experience on digital paid channels such as Facebook, TikTok, SEM, Google UAC, or others
  • •Strong understanding of attribution (MMPs like AppsFlyer) and iOS vs Android differences
  • •Ability to move fast and flexibly, juggling multiple projects with the trustworthiness to execute on schedule at high-velocity and attention-to-detail
Experience:3+ yearsFintechD2CGrowth marketing
Skills:CommunicationProblem-solvingCollaborationAnalyticalAttention to detail
Languages:English
Tech Stack:AppsFlyerFirebaseGA4FacebookTikTokSEMGoogle UACA/B testingMMPs

Company Brief

Kikoff
Kikoff provides a credit-building product that helps consumers build credit history and access affordable lines of credit through a mobile-first platform and educational tools to improve financial health.
Industry: Lending
Growth: Early Stage Startup
Headquarters: San Francisco, United States
Founded: 2019
Website