WPP

1 month ago

Global CRM - Change Management Lead

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Last checked: 5 hours agoStatus: Live

Job Summary

Lead the people side of a global CRM transformation at WPP, consolidating multiple legacyCRM solutions into a single Microsoft Dynamics-based platform. Design and deliver integrated change, communications, training, and benefits realisation initiatives; partner with business, design and delivery teams; drive adoption metrics and ensure value delivery across multi‑agency, multi‑market environments.

Location: London

Workplace: Hybrid

Employment Type: Full time

Job Function: Administration & Executive Assistance

Seniority: Manager level

Key Responsibilities

•Design and deliver the CRM change management strategy aligned to the programme roadmap, governance model, and phased market rollout
•Lead the development and execution of CRM communications, ensuring clear articulation of vision, value, progress, and impact across global, regional, agency, and market stakeholders
•Define and oversee the training and enablement approach, delivering scalable, role-based learning aligned to global processes and approved local configurations
•Partner with business, design, and delivery teams to embed change and adoption activities into release planning and market onboarding
•Track adoption, usage, and benefits realisation metrics, identifying risks and recommending corrective actions to protect value delivery

Key Requirements

•Proven experience leading change management for large-scale, global technology transformations, ideally involving platform consolidation.
•Strong understanding of adoption challenges in decentralised, multi-business or multi-agency organisations.
•Demonstrated expertise across communications, training, stakeholder engagement, and benefits realisation.
•Experience supporting CRM, ERP, or enterprise SaaS implementations (Microsoft Dynamics experience advantageous).
•Ability to influence senior business and technology stakeholders without formal authority.

Experience:Enterprise SaaSCRMMicrosoft DynamicsERP

Skills:CommunicationStakeholder managementLeadershipTrainingPlanning

Languages:English

Tech Stack:Microsoft DynamicsCRMERP

Company Brief

WPP

Global marketing and communications services group offering advertising, media investment management, branding, public relations, and digital services to multinational clients across industries.

Industry: Advertising Media Groups

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: London, United Kingdom

Founded: 1971

Website LinkedIn

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WPP