Cloudflare

1 month ago

Senior Director, Field Marketing, APAC

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 2 hours agoStatus: Live

Job Summary

Lead and scale Cloudflare's APAC field marketing efforts across ANZ, ASEAN, Korea, GCR, and SAARC. Drive integrated GTM strategies, partner with global teams, harness AI-driven processes, and manage regional events and executive engagement to accelerate pipeline and revenue growth.

Location: Singapore

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Sr. Director level

Key Responsibilities

•Drive APAC Marketing Strategy and Pipeline Generation: Define and own the comprehensive APAC demand marketing strategy, covering all segments from commercial to the region's largest enterprise accounts, and maximizing total pipeline by integrating deep Go-To-Market and sales development knowledge.
•Champion Agentic AI Transformation: Champion and operationalize an agentic, "Human + AI" mindset, focusing on system-level process design, custom apps, and workflow automation to build the fastest, most leading-edge marketing organization in the industry and 10X team productivity.
•Lead and Collaborate Across Functions: Lead a high-performing team, acting as the primary liaison between APAC marketing functions, regional managers, and field sales while collaborating with Global Demand Gen and Campaigns and Partner teams to amplify co-marketing motions.
•Ensure Market and Message Alignment: Partner with sales and product marketing to shape the regional message, converting insights into campaign assets and managing strategic target account marketing (ABM) approaches for high-value enterprise accounts.
•Performance-Driven Budget Management: Drive fiscal excellence by overseeing the strategic distribution and forecasting of the APAC marketing budget, aligning resources directly with our highest-growth market opportunities.

Key Requirements

•Demonstrated experience and success in B2B APAC marketing with extensive knowledge of the broader GTM team and multi-country dynamics.
•Strong leadership qualities with a proven track record of leading, scaling, and mentoring high-performing field marketing teams.
•Deep understanding of demand, inbound, and account-based/target account marketing (ABM) strategies.
•Experience in leveraging generative AI tools, custom applications, and automated workflows for marketing orchestration and content velocity.
•Excellent writing and presentation skills to effectively communicate with international executive stakeholders.

Experience:APAC marketingB2B marketingField marketingGTM

Skills:LeadershipCommunicationStrategic thinkingData-driven decision making

Languages:English

Tech Stack:Generative AIABMCampaign managementCRMWorkflow automation

Company Brief

Cloudflare

Provides a global network and cloud platform that delivers security, performance, and reliability services for web applications, APIs, and Internet properties, including CDN, DDoS protection, DNS, and zero-trust security solutions.

Industry: Cybersecurity

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: San Francisco, United States

Founded: 2009

Website LinkedIn

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Cloudflare

1 month ago

Senior Director, Field Marketing, APAC

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 2 hours agoStatus: Live

Job Summary

Location: Singapore

Workplace: Hybrid

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Sr. Director level

Key Responsibilities

•Drive APAC Marketing Strategy and Pipeline Generation: Define and own the comprehensive APAC demand marketing strategy, covering all segments from commercial to the region's largest enterprise accounts, and maximizing total pipeline by integrating deep Go-To-Market and sales development knowledge.
•Champion Agentic AI Transformation: Champion and operationalize an agentic, "Human + AI" mindset, focusing on system-level process design, custom apps, and workflow automation to build the fastest, most leading-edge marketing organization in the industry and 10X team productivity.
•Lead and Collaborate Across Functions: Lead a high-performing team, acting as the primary liaison between APAC marketing functions, regional managers, and field sales while collaborating with Global Demand Gen and Campaigns and Partner teams to amplify co-marketing motions.
•Ensure Market and Message Alignment: Partner with sales and product marketing to shape the regional message, converting insights into campaign assets and managing strategic target account marketing (ABM) approaches for high-value enterprise accounts.
•Performance-Driven Budget Management: Drive fiscal excellence by overseeing the strategic distribution and forecasting of the APAC marketing budget, aligning resources directly with our highest-growth market opportunities.

Key Requirements

•Demonstrated experience and success in B2B APAC marketing with extensive knowledge of the broader GTM team and multi-country dynamics.
•Strong leadership qualities with a proven track record of leading, scaling, and mentoring high-performing field marketing teams.
•Deep understanding of demand, inbound, and account-based/target account marketing (ABM) strategies.
•Experience in leveraging generative AI tools, custom applications, and automated workflows for marketing orchestration and content velocity.
•Excellent writing and presentation skills to effectively communicate with international executive stakeholders.

Experience:APAC marketingB2B marketingField marketingGTM

Skills:LeadershipCommunicationStrategic thinkingData-driven decision making

Languages:English

Tech Stack:Generative AIABMCampaign managementCRMWorkflow automation

Company Brief

Cloudflare

Industry: Cybersecurity

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: San Francisco, United States

Founded: 2009

Website LinkedIn