Product Marketing Manager

Keeper Security
United States
Workplace: RemoteFull timeFunction: Marketing & GrowthSkills: ["Communication","Presentation","Project management","Problem-solving","Cross-functional collaboration"]

Own go-to-market positioning for a cybersecurity product suite, defining use cases, messaging, value propositions, and target customer profiles across Commercial, Public Sector (FED/SLED), and MSP segments. Lead cross-functional launches with product, sales, demand generation, and customer success; develop content, SEO-optimized assets, and videos; coordinate webinars and co-marketing campaigns. Use market research and competitor analysis to guide strategy and differentiation, and serve as the voice of the customer via case studies and feedback.

Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa
Keeper Security
Keeper Security
1 month ago

Product Marketing Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 9 hours agoStatus: Live

Job Summary

Own go-to-market positioning for a cybersecurity product suite, defining use cases, messaging, value propositions, and target customer profiles across Commercial, Public Sector (FED/SLED), and MSP segments. Lead cross-functional launches with product, sales, demand generation, and customer success; develop content, SEO-optimized assets, and videos; coordinate webinars and co-marketing campaigns. Use market research and competitor analysis to guide strategy and differentiation, and serve as the voice of the customer via case studies and feedback.
Location: United States
Workplace: Remote
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Lead cross-functional product and feature launches with product, sales, demand generation, and customer success
  • •Define use cases, product messaging/positioning, value propositions, and customer profiles for key segments
  • •Serve as a subject matter expert in privileged access management and password management, including market and product value proposition
  • •Partner with product management and demand generation to craft content that drives product awareness and lead generation
  • •Coordinate webinars, collaborate on co-marketing campaigns, and produce SEO-optimized blogs/web pages/videos around product features and use cases

Pay and Benefits

Perks:Health InsuranceDentalVisionLife Insurance401kAnnual BonusPaid LeaveDisability Insurance

Key Requirements

  • •5+ years of B2B cybersecurity experience in a SaaS-focused product/solutions marketing role
  • •Experience with differentiated product messaging, positioning, and go-to-market communications (external and internal)
  • •Comfort using AI tools to improve productivity while validating and refining messaging for quality
  • •Experience executing cross-functional product and feature launches
  • •Exceptional written/verbal communication and presentation skills with strong project management for multiple priorities
Experience:B2BCybersecuritySaaS
Skills:CommunicationPresentationProject managementProblem-solvingCross-functional collaboration
Languages:English
Tech Stack:AI toolsSEOWebinars

Company Brief

Keeper Security
Provides enterprise-grade password management and digital identity security solutions, including password vaulting, secure file storage, and zero-knowledge encryption for businesses and consumers to protect credentials and sensitive data across devices and platforms.
Industry: Cybersecurity
Company Size: Large (251 to 1,000 employees)
Growth: Established Company
Headquarters: Chicago, United States
Founded: 2009
WebsiteLinkedIn