Sr Product Marketing Manager

Kentik
United States
Workplace: RemoteFull timeUSD 160,000 - 170,000 annuallyFunction: Marketing & GrowthExperience: 4+ yearsSkills: ["Communication","Leadership","Teamwork","Ownership","Storytelling"]

Senior product marketer leading go-to-market strategies for Kentik’s Cloud, Synthetics, and Security products, shaping messaging, personas, and content for Enterprise buyers. You’ll own product launches, collaborate across product, marketing, sales, and CS, and articulate Kentik’s value to executives, ensuring campaigns and enablement align with product features and roadmap.

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Kentik
Kentik
5 months ago

Sr Product Marketing Manager

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Last checked: 2 hours agoStatus: Live

Job Summary

Senior product marketer leading go-to-market strategies for Kentik’s Cloud, Synthetics, and Security products, shaping messaging, personas, and content for Enterprise buyers. You’ll own product launches, collaborate across product, marketing, sales, and CS, and articulate Kentik’s value to executives, ensuring campaigns and enablement align with product features and roadmap.
Location: United States
Workplace: Remote
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Sr. Manager level

Key Responsibilities

  • •Lead product marketing activities for the Kentik Cloud, Synthetics, and Security products and solutions.
  • •Develop and own the go-to-market plan, segment and persona strategy, messaging, positioning, and storytelling for Kentik solutions for the Enterprise market.
  • •Develop product level messaging and content reflecting end-to-end workflows and use cases which align to business outcomes.
  • •Enhance and own the integrated product launch program, partnering with product management, marketing, sales, customer success, partner teams, and enablement to drive business impact.
  • •Identify target personas, understand their key business problems, and pain points, and articulate Kentik’s value proposition to drive desired outcomes.

Pay and Benefits

Salary: USD 160,000 - 170,000 annually
Perks:Health InsuranceVisionDental401kEquityHome OfficePaid LeavePaid HolidaysWellness Stipend208Hra

Key Requirements

  • •4+ years experience in product or solutions marketing in a high growth software organization
  • •Experience marketing IT, networking, management, and/or security solutions to practitioners and decision makers
  • •Experience defining and leading product launches in matrixed environments
  • •Experience understanding technology at a deep level and ability to translate into business needs and outcomes concisely
  • •You must be comfortable communicating at all levels within Kentik, customers, and partners, including executive and C-level leaders
Experience:4+ yearsSoftwareITNetworkingSecurity
Skills:CommunicationLeadershipTeamworkOwnershipStorytelling
Languages:English

Company Brief

Kentik
Provides a cloud-native network observability and analytics platform that helps enterprises monitor, troubleshoot, and secure network performance and traffic across on-prem, cloud, and hybrid environments.
Industry: Cybersecurity
Company Size: Large (251 to 1,000 employees)
Growth: Scaleup
Funding: Series D
Headquarters: San Francisco, United States
Founded: 2014
WebsiteLinkedIn