2 days ago

TikTok Shop B2B Marketing Manager – Case & Content Strategy

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 3 hours agoStatus: Live

Job Summary

Drive B2B marketing for TikTok Shop Brazil by identifying and packaging high-impact success cases, turning business results into data-driven narratives, and distributing them across channels such as industry media, LinkedIn, events, webinars, and offline activations. Partner with cross-functional teams (Category, Strategy, Ads, Partnerships, Operations, PR) to localize best practices, support merchant acquisition and onboarding, develop pitch/storytelling assets, and measure KPIs to continuously optimize performance.

Location: São Paulo

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Identify high-potential success cases across categories and transform business results into clear, compelling, data-driven case studies and playbooks.
•Build a scalable B2B content strategy for brands, sellers, and partners and distribute content across industry media, social platforms (e.g., LinkedIn), and events/webinars/offline activations.
•Enable merchant acquisition by using success cases to support seller onboarding and create tailored narratives for key prospects.
•Collaborate with cross-functional internal teams (Ads, UG, Campaigns, Product) to extract insights, localize best practices for Brazil, and coordinate amplification with PR and external agencies.
•Define B2B marketing KPIs (lead generation, conversion, content reach) and continuously analyze performance to optimize the content strategy.

Key Requirements

•5+ years of experience in B2B marketing, content marketing, or growth marketing.
•Strong storytelling ability with a data-driven mindset.
•Proven track record of turning business insights into scalable marketing content.
•Strong stakeholder management and cross-functional collaboration skills.
•Ability to work in a fast-paced, high-growth environment.

Experience:5+ yearsB2B marketingContent marketingGrowth marketingE-commerceMarketplacesDigital platforms

Skills:StorytellingData-driven mindsetStakeholder managementCross-functional collaborationWorking in fast-paced environments

Tech Stack:LinkedInAds

Company Brief

TikTok

Short-form video platform that lets users create, share, and discover entertainment content through algorithmic recommendations. It also offers advertising and creator tools for brands, influencers, and businesses.

Industry: Digital Media

Company Size: Enterprise (1,001+ employees)

Growth: Scaleup

Headquarters: Singapore, Singapore

Founded: 2016

Website LinkedIn

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TikTok

2 days ago

TikTok Shop B2B Marketing Manager – Case & Content Strategy

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 3 hours agoStatus: Live

Job Summary

Location: São Paulo

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Identify high-potential success cases across categories and transform business results into clear, compelling, data-driven case studies and playbooks.
•Build a scalable B2B content strategy for brands, sellers, and partners and distribute content across industry media, social platforms (e.g., LinkedIn), and events/webinars/offline activations.
•Enable merchant acquisition by using success cases to support seller onboarding and create tailored narratives for key prospects.
•Collaborate with cross-functional internal teams (Ads, UG, Campaigns, Product) to extract insights, localize best practices for Brazil, and coordinate amplification with PR and external agencies.
•Define B2B marketing KPIs (lead generation, conversion, content reach) and continuously analyze performance to optimize the content strategy.

Key Requirements

•5+ years of experience in B2B marketing, content marketing, or growth marketing.
•Strong storytelling ability with a data-driven mindset.
•Proven track record of turning business insights into scalable marketing content.
•Strong stakeholder management and cross-functional collaboration skills.
•Ability to work in a fast-paced, high-growth environment.

Experience:5+ yearsB2B marketingContent marketingGrowth marketingE-commerceMarketplacesDigital platforms

Skills:StorytellingData-driven mindsetStakeholder managementCross-functional collaborationWorking in fast-paced environments

Tech Stack:LinkedInAds

Company Brief

TikTok

Industry: Digital Media

Company Size: Enterprise (1,001+ employees)

Growth: Scaleup

Headquarters: Singapore, Singapore

Founded: 2016

Website LinkedIn