Senior Performance Creative

Canva
San Francisco
Workplace: HybridFull timeUSD 172,000 - 199,000 annuallyFunction: Administration & Executive AssistanceExperience: 5+ yearsSkills: ["Creative judgment","Communication","Analytical thinking","Storytelling","Cross-functional collaboration","Speed & scalability"]

Create high-performing paid social creative by turning campaign briefs, audience insights, and performance data into concepts across Meta, TikTok, YouTube, and more. Write hooks, scripts, static copy, carousels, and long-form video, and plan self-directed UGC-style creator shoots. Edit and iterate high volumes of short-form video, analyze results (hook/hold rate, CTR, conversion), and remix assets into new variations. Partner with strategists, marketers, and media partners to raise creative craft and build repeatable playbooks.

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FursaFursa
Canva
Canva
9 hours ago

Senior Performance Creative

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Last checked: 9 hours agoStatus: Live

Job Summary

Create high-performing paid social creative by turning campaign briefs, audience insights, and performance data into concepts across Meta, TikTok, YouTube, and more. Write hooks, scripts, static copy, carousels, and long-form video, and plan self-directed UGC-style creator shoots. Edit and iterate high volumes of short-form video, analyze results (hook/hold rate, CTR, conversion), and remix assets into new variations. Partner with strategists, marketers, and media partners to raise creative craft and build repeatable playbooks.
Location: San Francisco
Workplace: Hybrid
Employment Type: Full time
Job Function: Administration & Executive Assistance
Seniority: Mid level

Key Responsibilities

  • •Turn campaign briefs, audience insights, and performance data into distinctive paid social creative concepts across Meta, TikTok, YouTube, and other channels.
  • •Write high-performing hooks, scripts, static copy, carousels, and longer-form video content to drive attention and action.
  • •Plan and run self-directed shoots for UGC-style, creator-led and direct-to-camera content, including sourcing and directing talent.
  • •Edit and iterate high volumes of short-form video quickly, refining pacing, structure, captions, sound, and storytelling.
  • •Review creative performance metrics and convert insights into hypotheses for the next iteration; remix assets into new variations and test angles, formats, and messages.

Pay and Benefits

Salary: USD 172,000 - 199,000 annually
Perks:EquityHealth Insurance401kParental LeaveWellness Stipend

Key Requirements

  • •5+ years of experience in performance creative, copywriting, video production, or content creation, with a focus on paid social.
  • •A portfolio of YouTube, Meta, or TikTok ads showing strong performance results.
  • •Experience creating and remixing UGC-style content that converts.
  • •Analytical mindset: comfortable using dashboards and performance metrics to connect creative decisions to outcomes.
  • •Strong communication skills to present creative rationale clearly to stakeholders.
Experience:5+ yearsPerformance creativePaid socialVideo productionUGCSocial media ads
Skills:Creative judgmentCommunicationAnalytical thinkingStorytellingCross-functional collaborationSpeed & scalability
Languages:English
Tech Stack:MetaTikTokYouTubePaid socialDashboards

Company Brief

Canva
Canva is an online visual communications platform that provides drag-and-drop design tools, templates, and media assets for creating presentations, social media graphics, videos, documents and more, serving individuals and large enterprises globally.
Industry: Enterprise Software
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Scaleup
Valuation: Decacorn (USD 10B+)
Funding: Series E+
Headquarters: Surry Hills, New South Wales, Australia
Founded: 2012
Glassdoor
Glassdoor: 3.9
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